Digital Marketing Supervisor

We are a growing multi-brand company operating in Indonesia, Hong Kong, and China, with a dynamic in-house marketing team across the region. From grooming brands to pet food and lifestyle, our teams are full of creativity, innovation, and heart.

Job Overview

We are seeking an experienced and visionary Digital Marketing Supervisor to lead and develop our digital marketing strategy. The ideal candidate is a creative and tech-savvy individual proficient in AI tools and will be responsible for driving growth, increasing brand awareness, and enhancing the digital presence of our company. This role requires a strategic thinker with strong leadership skills and a deep understanding of the digital marketing landscape. The successful candidate will oversee all digital marketing activities, manage a talented team, and collaborate with various departments to achieve business objectives.

You will supervise a team of creatives and strategists, develop integrated campaigns, push digital innovation, and report directly to the Director and Owner of the company.

Your Team Includes:

• Copywriter
• Videographer
• Video Editor
• Ads Specialist
• Graphic Designer
• Website Developer

Key Responsibilities

• Strategy Development and Execution:
• Lead, inspire, and manage the marketing team across Indonesia, Hong Kong, and China.
• Develop and implement comprehensive digital marketing strategies aligned with business goals.
• Oversee all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and PPC campaigns.
• Identify new digital marketing opportunities and trends to stay ahead of the competition.
• Lead, mentor, and develop a high-performing digital marketing team.
• Assign tasks, set performance goals, and provide regular feedback and evaluations.
• Monitor and analyze the performance of digital marketing campaigns using various analytics tools.
• Generate detailed reports on campaign performance, ROI, and key metrics.
• Use data-driven insights to refine strategies and improve overall effectiveness.
• Report directly to the Director and Owner, providing insights and strategic input.

Qualifications

• Education and Experience:
• Bachelor’s degree in Marketing, Business Administration, or a related field. Advanced degree preferred.
• Minimum of 5 years of experience in digital marketing, with at least 2-3 years in a leadership role.
• Proven track record of developing and executing successful digital marketing campaigns.
• Deep understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, SEO tools).
• Proficiency in AI-based tools for image and video editing.
• Proficiency in CRM software and marketing automation tools.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent leadership, communication, and interpersonal skills.
• Strategic thinker with a creative mindset.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Strong problem-solving and decision-making abilities.

Must-Have Skills:

• Strong leadership & people management.
• Comfortable with multi-region coordination and executive-level reporting.
• Speak or understand Mandarin or Cantonese.
• Have experience in fast-moving, multi-brand environments.
• Love working with creative teams and understand their process.