Digital Marketing Manager

Responsibilities :

• Develop and implement comprehensive branding strategies for new product launches
• Create targeted marketing strategies to reach and engage the intended market effectively
• Design, execute, and evaluate work programs to implement branding and marketing initiatives successfully
• Provide strategic recommendations on production requirements and pricing for new products
• Oversee budget management to align with brand and marketing objectives
• Collaborate with Human Capital to establish and assess SOPs, job analysis, KPIs, organizational structures, and instructional materials
• Lead and motivate the online sales team to meet established performance targets

Qualifications :

• Bachelor’s degree in Management, Marketing, Communication, or a related field
• At least 4 years of experience as a Digital Marketing Leader with a specialization in E-commerce and Social Media Strategy, ideally with brand-building expertise
• Proven experience managing TikTok Ads, Marketplace Ads, and relationship management platforms
• Skilled in optimizing campaigns to achieve a high Return on Ad Spend (ROAS)
• Strong background in branding strategy, including marketing and visual communication, public relations, and copywriting
• Experienced in end-to-end digital product launches and branding initiatives
• Knowledgeable about the latest developments in gadgets and gadget accessories
• Willingness to be based in Malang City

Benefit :

• Good salary (8- 10 Mio) & benefit package (device, etc)
• Permanent employee
• Training development