Digital Marketing Manager

Brand Management (Marketing & Communications)

Full time

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.

• Overseeing management of all digital channels (including updates, design, and user experience).
• Strategising and overseeing social media presence across all channels.
• Developing a website traffic plan and creating goals and KPIs to meet.
• Leading on website and social media channel optimisation for SEO as well as usability.
• Creating, maintaining, and implementing digital marketing and editorial calendars in collaboration with executives and content creators.
• Delivering effective, cohesive, and engaging brand messaging.
• Updating company blog, e-newsletter, and social media (including regular posts, news, job listings, etc.) and overall management.
• Managing metrics such as Google Analytics and Webmaster Tools.
• Measuring, reporting and recommending on the performance of all digital marketing campaigns.
• Partnering with advertising and media specialists to increase marketing results when necessary.
• Creating, executing and monitoring marketing campaign budgets.

Qualifications

• 5 years of experience as a Digital Marketing Manager.
• Experience in developing and implementing digital marketing strategies.
• Good knowledge of all different digital marketing channels.
• Good knowledge and experience with online marketing tools and best practices.
• 5 years of hands-on experience with SEO, Google Analytics and CRM software.
• Familiarity with web design.
• Sense of ownership and pride in your performance and its impact on a company’s success.
• Critical thinker and problem-solving skills.
• Team player.
• Great interpersonal and communication skills.