Digital Marketing Executive

NEWLAB Group
Daerah Khusus Ibukota Jakarta
IDR 300,000,000 - 400,000,000
Job description

NEWLAB+ is a fast-growing FMCG company in Indonesia that focuses on beauty, health, and wellness products. As a company, we are eager to be the number one company within the industry category.

The company was first established in September 2019 as the pioneer of teeth-whitening kit in Indonesia. Within only two years' time, NEWLAB+ has launched more than 10 winning products and served more than 1 million customers nationwide. In 2023, SWA Magazine nominated NEWLAB+ as the 2nd Winner of Indonesia Best Selling Brand in Ecommerce Market 2023, followed by the World Record Breaking given by MURI for "The Fastest Selling Collagen Drink for 5 Billion Rupiah" in 2 hours' time.

Here at NEWLAB+, you are given a very wide opportunity to make improvements and strive for the best. We are here to fly extra miles and make a legacy!

Responsibilities

  • Plan, execute, and manage paid digital ads across Shopee, Lazada, and Tokopedia
  • Work with the Creative Team to develop engaging content and optimize messaging
  • Analyze campaign performance, provide insights, and recommend improvements
  • Conduct A/B testing to enhance campaign effectiveness
  • Manage budgets to maximize ROAS and achieve targets
  • Stay updated on industry trends and competitor strategies
  • Implement strategies to drive revenue growth

Requirements

  • Minimum 6 months of experience in performance marketing or a related field
  • Proven success in managing and optimizing Google Ads and E-Commerce Ads (Shopee, Lazada, Tokopedia)
  • Strong analytical skills with proficiency in data analysis tools
  • Detail-oriented with experience in A/B testing
  • Excellent communication and teamwork skills
  • Strategic mindset with the ability to identify growth opportunities
  • Willing to work (WFO) in Kedoya, Jakarta Barat
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