Digital Marketing (Ads Specialist)

Digital & Search Marketing (Marketing & Communications)

• Outstanding knowledge in computer software skills.
• Professional written and oral communication skills using English.
• Demonstrable experience managing Meta Ads, SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
• Proficiency in using advertising platforms such as Google Ads, Facebook Ads Manager, and other relevant tools.
• Strong analytical skills with the ability to interpret data and draw actionable insights.
• Experience with A/B testing and conversion rate optimization.
• Excellent written and verbal communication skills.

Responsibilities

• Clearly understand, plan, and execute digital marketing campaigns.
• Plan and execute digital marketing campaigns, including SEO/SEM, email marketing, social media, and content marketing.
• Develop and manage paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and others.
• Monitor and report on website analytics, using tools like Google Analytics.
• Stay up-to-date with the latest industry trends and digital marketing best practices.
• Maneuver digital marketing campaigns through all areas of the project life cycle.
• Develop and implement comprehensive digital marketing strategies to increase brand awareness and customer engagement.
• Create engaging and informative content for our website, blog, social media platforms, and email campaigns.
• Conduct regular market research and stay up-to-date with the latest digital marketing trends and technologies.
• Monitor and analyze data and build reports.

Application Questions

• How many years' experience do you have in a Digital Marketing Role?
• What's your expected monthly basic salary?
• How much notice are you required to give your current employer?
• Are you available to work outside your usual hours when required? (e.g., weekends, evenings, public holidays)
• Which of the following online advertising methods do you have experience with?
• How would you rate your English language skills?