Digital Marketing

Digital & Search Marketing (Marketing & Communications)

Job Responsibilities:

1. Content Creation:
   ● Develop engaging, localized content tailored for e-commerce platforms (Tokopedia & Shopee).
   ● Create content for websites, social media, and email campaigns that aligns with the company's brand messaging.
   ● Optimize and translate content for SEO to improve search engine rankings and drive organic traffic.
2. E-commerce Expertise:
   ● Utilize in-depth knowledge of e-commerce platforms to optimize campaigns and boost visibility.
   ● Create and implement strategies to target local and regional customers, focusing on dental and healthcare professionals.
   ● Stay updated on trends and promotions specific to Indonesian e-commerce marketplaces.
3. Social Media Management:
   ● Manage and grow social media channels (Instagram, Facebook, TikTok etc) to increase brand awareness and engagement in the Indonesian market.
4. Analytics and Reporting:
   ● Monitor performance metrics across all digital channels and prepare detailed reports with actionable insights to improve campaign effectiveness.

Qualifications:

• Proven experience in digital marketing, with expertise in e-commerce platforms (e.g., Shopee, Tokopedia).
• Proficiency in design tools (Canva, Photoshop) to create engaging promotional materials.
• Experience in managing social media campaigns on platforms such as Instagram, TikTok, and Facebook.
• Excellent communication and organizational skills, with fluency in Bahasa Indonesia (Mandarin & English proficiency is a plus).
• Ability to work both independently and collaboratively in a dynamic environment.
• A passion for staying updated with the latest digital marketing trends and technologies relevant to the Indonesian market.