Digital Marketing

We are seeking a talented and driven Digital Marketing Manager to spearhead our online marketing initiatives. This role will be critical in shaping Soohoo's digital presence, driving brand awareness, and ensuring customer engagement across digital platforms.

Key Responsibilities

1. META/CPAS/SEO/SEM: Optimize contents and run search engine marketing campaigns to drive traffic and conversions.
2. KOL Marketing: Be the main contacting person to KOL across platforms (Instagram, TikTok, Facebook, etc.) to engage and participate in marketing campaigns.
3. Strategy Development: Create and implement data-driven digital marketing strategies to build and grow our online presence.
4. Analytics: Track, measure, and report on the performance of digital campaigns, and make data-driven recommendations for optimization.
5. Collaboration: Work with content creation and design personnel to ensure cohesive branding and messaging.

Qualifications

1. Proven experience in digital marketing, preferably within the skincare, beauty, or wellness industry.
2. Extroverted personality who can connect and build relationships with KOLs.
3. Strong knowledge of SEO, SEM, PPC, and social media advertising.
4. Hands-on experience with tools like Google Analytics, Facebook Ads Manager, and other marketing platforms.
5. Excellent copywriting and content creation skills.