Digital and Marketing

Digital Marketing Responsibilities:

• Develop and execute digital marketing campaigns across various channels, including but not limited to SEO, social media, email marketing, and content marketing.
• Analyze and optimize digital marketing performance data-driven insights and KPI tracking.
• Manage company website (Wordpress).
• Stay up-to-date with industry trends and emerging digital marketing technologies.

Offline Marketing Responsibilities:

• Plan and execute offline marketing initiatives, such as print advertising, direct mail, trade shows, and sponsorships.
• Collaborate with external agencies and vendors to produce marketing collateral and materials.
• Monitor and report on the effectiveness of offline marketing campaigns.

Strategy and Team Leadership Responsibilities:

• Develop a comprehensive marketing strategy that aligns with company goals and objectives.
• Create and manage the marketing budget, allocating resources effectively for maximum ROI.
• Collaborate with other teams to ensure marketing efforts support product and brand.