Creative & Digital Marketing / Social Media Content / Business Development

Creative & Digital Marketing / Social Media Content / Business Development

About the role :
This is an exciting opportunity to join the dynamic and innovative team at PT GREENLY LIFESTYLE INDONESIA as a Creative & Digital Marketing / Social Media Content / Business Development professional. In this diverse and multifaceted role, you will be responsible for driving the company's marketing and digital initiatives, focusing on brand management and business development. Based in Surabaya, East Java, this is a full-time position.

Responsibilities:

• Manage social media & develop online marketing initiatives with holistic, innovative campaigns across digital programs/platforms, such as IG, Tiktok, FB, WA, SEO, etc. to drive traffic, customer acquisition and conversion.
• Create, develop and execute growth marketing strategies to maximize sales & market share through integrated omni-channel marketing activities including offline / in-store marketing, digital marketing, PR, event marketing, partnership & collaboration, 3rd party platforms, marketplace, loyalty program, etc.
• Build and manage all marketing & branding initiatives to develop brand awareness, optimal market positioning, customer loyalty, reputation, customer satisfaction, etc.
• Develop and implement effective marketing communication strategies & PR campaign to build brand equity, customer awareness, customer satisfaction, brand loyalty and reputation.
• Establish and maintain 3rd parties relationship, partnership, sponsorship, B2B, collaborations, events related to marketing activities.

Qualifications:

• Minimum S1 in Marketing, Business, Management, Communications, or equivalent.
• Minimum 3 years of experience in Marketing/Branding, Social Media & PR, preferable in Leadership Role, with in-depth experience in the F&B / Retail industry.
• Proven experience in Marketing/Branding, Social Media & PR with a track record in strategic planning, developing and executing marketing programs and PR campaigns.
• Experience working with early-stage startups are preferred, but not required.
• English Proficiency both verbal and written.