BRAND MANAGER

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PT Kreasi Semesta Raya
Daerah Khusus Ibukota Jakarta
IDR 100,000,000 - 200,000,000
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Yesterday
Job description

As a Brand Manager, you will be responsible for developing and executing strategies to establish Otogard brand presence to end users, the DIY car care enthusiasts. You’ll work closely with Marketing Communication, Sales, and Product Development teams to create impactful campaigns that engage consumers and drive sales.

Key Responsibilities

  • Develop and execute brand strategies to expand Otogard market presence.
  • Create and manage marketing campaigns for retail and e-commerce growth.
  • Analyze market trends, competitors, and consumer insights to shape brand direction.
  • Collaborate with internal teams (Sales, NPD, Marcomm) and external partners (agencies, media, KOLs).
  • Manage brand communication, packaging, and product portfolio.
  • Monitor brand performance and optimize marketing efforts for maximum impact.

What We’re Looking For

  • Experience: 4-5 years as a Brand Manager in FMCG, Automotive, or Consumer Goods.
  • Skills: Brand strategy, digital marketing, campaign execution, retail & e-commerce marketing.
  • Mindset: Entrepreneurial, creative, analytical, results-driven, and strategic thinker.
  • Communication: Strong cross-functional collaboration skills.
  • Bonus: Passion for the automotive industry and experience in B2C market development.

Why Join Us?

- Make an Impact – Play a key role in expanding a leading brand into the B2C market.

- Career Growth – Fast-paced environment with exciting growth opportunities.

- Innovation-Driven – We encourage fresh ideas and bold marketing moves.

Otogard is a leading brand in Car Care and Maintenance, supplying high-quality products to authorized workshops of major automotive brands. Now, we’re expanding into the consumer market, making our car care solutions available for DIY car enthusiasts through Retail & e-Commerce channels.

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