Unilever is currently hiring for B&W CMI Lead Indonesia based in Grha Unilever, Indonesia.
About Unilever
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people - we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don't believe in the one size fits all approach and instead we will equip you with the tools you need to shape your own future.
Job Purpose
If you are interested in identifying growth opportunities within the Business Unit, spanning market development to operational excellence through the 6Ps and effective innovation implementation, while leading brand crafting insights for local jewels, then this role is just for you!
Main Responsibilities
- This role will deliver the overall CMI plans to deliver to the Beauty & Wellbeing growth agenda. This role will deliver insights to support all 3 pillars of Beauty & Wellbeing BU, i.e. Marketing Demand Generation, CSP, and CBD.
- Internally, this role will be the key business partner to BU GM and will additionally build the team to establish stronger partnerships with all other LT.
- Externally, this role will manage the continuous research agency partner relationships for example Nielsen, Kantar World panel, Kantar Insights.
- A network will need to be built across various specialties of research agency partners, including those with new research approaches/tech based.
- Deliver overall insights and lead the team on unlocking growth from 6Ps and business reviews, and driving Unmissable Brand Superiority for our Beauty & Wellbeing brands.
- Identify business opportunities from data-driven insights, utilizing retail data, consumer data, brand measure, media measurement, D-Comm & Social Commerce performance. Utilize data analytics/modelling whenever relevant to drive competitiveness and business growth.
- Develop understanding of the beauty industry, media landscape, target audience and consumer journey/touch points.
- Offer foresight rather than just insight, by proactively identifying consumer and market trends, and using these to deliver business opportunities.
- Understand brand development to a level which enables you to advise the business on advertising, brand positioning, and shopper behaviour.
- Be independent and deliver fact-based, objective views of the business, providing credible recommendations to business partners, based on a one consumer approach.
- Operate in a professional manner, applying CMI tools and techniques with rigour and discipline.
- Use your innate ability and passion to understand and empathise with consumers and customers to deliver valuable insights to the business.
- Motivate and lead any direct reports you have, coaching them towards success.
Candidate Criteria
Experience & Qualification
- 8+ years of experience in market research, consumer insights, or related fields of transforming data into impact.
- Relevant experience in tech, media, or digital platforms is highly valued.
- Prior experience in brand strategy, media insights, shopper insights, or user experience research is advantageous.
- Experience in collaborating cross-functionally to drive business success.
Skill
- Analytically minded and numerically oriented.
- Good understanding of market research with an ability to think strategically - ability to design, develop and land research with impact.
- Strategic thinking and the ability to synthesize diverse data sources into actionable insights.
- Proven ability to build strong partnerships with stakeholders, articulate insights clearly, and influence decision making.
- Understanding of both online and offline media landscapes.
- A keen interest in social trends, culture, and emerging technologies.
Leadership
- You are energized by delivering fantastic results. You are an example to others - both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
- Deliver and drive transformational action within the business through key landing points and influencing senior stakeholders.
- You are a Constant Learner - able to keep pace with the environment and lead it.
- Advocates for consumer needs and interprets data smartly to spot opportunities.
- Inspires collaboration, builds inclusive teams, and fosters a culture of learning and performance.
Critical SOL (Standards of Leadership) Behaviors
- PASSION FOR HIGH PERFORMANCE: Sets high standards for themselves. Has emotional intelligence to take feedback, manage mood and motivations, and build empathy for others.
- PERSONAL MASTERY: Generates intensity and focus to motivate people to deliver results at speed. Takes personal responsibility and accountability for own wellbeing and resilience.
- CONSUMER LOVE: Invests time inside and outside to understand the needs of consumers.
- PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
- BUSINESS ACUMEN: Creates sustainable growth with purpose, engaging different partners across the system for change.
- TALENT CATALYST: Invests in people - coaches individuals and teams to realize their full potential. Creates an inclusive climate, empowering everyone to be at their best.
Note: Unilever embraces diversity and encourages applicants from all walks of life! We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment journey. If you require any support to complete your application or any subsequent stage throughout your recruitment journey with us at Unilever, then please specify how we may be able to assist you.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever, we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.