Social Media Manager – Online Crypto Casino

Kasino Labs; London; Hybrid; GBP 40,000 - 80,000

Job description

Are you a crypto-native social media expert who always knows the latest trends, memes, and narratives shaping the Web3 space? Do you want the opportunity to define the voice and tone of a growing brand in the online casino and crypto gaming world? If so, we want you to take the lead in building and growing our social presence.

About Us

We are Kasino Labs, a pioneering Web3 gaming and entertainment company building innovative products at the intersection of crypto and online gambling. Our mission is to redefine the gaming experience by combining cutting-edge blockchain technology with top-tier casino offerings. We are a small but highly skilled team, offering you the chance to work closely with experienced designers and marketers to shape our brand’s online presence from the ground up.

What You’ll Be Doing

• Lead Social Media Strategy – Own and execute social media strategy across X, Telegram, Discord, TikTok, and Instagram.
• Shape Brand Voice & Engagement – Define the tone, personality, and style of our brand across all platforms.
• Trendspotting & Content Creation – Stay ahead of the latest crypto trends and memes, creating viral content that resonates with Web3 and casino audiences.
• Community Growth – Build and engage an active online community, fostering discussions and driving organic engagement.
• Collaborate with Experts – Work alongside talented designers and marketers to create compelling visuals and campaigns.
• Performance & Optimization – Analyze engagement metrics and continuously refine content strategy for maximum impact.
• Collabs & Partnerships – Connect with influencers, crypto thought leaders, and gambling streamers to expand brand reach.

What We’re Looking For

• Must Have:
• Deep Crypto Knowledge – You’re plugged into the latest Web3 narratives, trends, and communities.
• Social Media Expertise – Proven experience managing and growing social media accounts, ideally in crypto, fintech, or related industries.
• Meme & Viral Culture Understanding – You instinctively know what will resonate with crypto audiences.
• Content Creation Skills – Ability to craft compelling tweets, threads, memes, and short-form videos.
• Analytical Mindset – You use data to optimize engagement and measure success.
• Nice to Have:
• Gaming/Gambling Industry Knowledge – Understanding of online casinos, betting, and gaming audiences is a bonus.

What We Offer

• Competitive Salary + Performance-Based Bonuses
• Hybrid Work Model – London Office with Flexible Remote Options
• Opportunity to Shape the Future of Web3 Gaming & Community Engagement
• Work Closely with Experienced Designers & Marketers to Bring Your Ideas to Life
• Access to Exclusive Events & Industry Conferences
• Crypto & Gaming Allowances

If you’re ready to take ownership of a brand’s social presence and make an impact in the Web3 gaming space apply now.