Social Media Manager

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Yolo Group
London
GBP 100,000 - 125,000
Be among the first applicants.
Yesterday
Job description

We are looking for new talent to join us on our journey!

Working at our company means working at a young, international, and fast-paced iGaming and technology company that offers an ideal workplace for those who want to have a real impact on the growth of an organization and are craving responsibilities. It also means having lots of fun!

As a Social Media Manager for Bitcasino.io, you will lead the brand's social media and community presence, driving innovation and engagement in the crypto iGaming industry. We seek an experienced individual with a deep understanding of various social platforms and the ability to craft and execute a strategic plan to achieve our goals. You will collaborate closely with internal teams and external partners to develop and execute Social strategies that elevate Bitcasino's presence and performance.

Your daily tasks will be:

  • Developing, implementing and executing platform-specific strategies for Owned, Earned & Paid Social Media to achieve our KPIs, including but not limited to, social metrics, registrations and deposits;
  • Taking ownership of managing our brands' social media channels, including but not limited to, Twitter, Instagram, YouTube, Telegram and Discord;
  • Leading and guiding a team of social media professionals, focusing on professional growth, collaboration, and accountability;
  • Overseeing end-to-end daily content creation and operations across platforms, ensuring alignment with the brand voice, campaigns, and promotions;
  • Conducting comprehensive pre- and post-campaign analyses to provide actionable insights and continuously improve strategy;
  • Developing and implementing distribution and amplification plans to maximize content reach, engagement, and impact across platforms;
  • Writing video scripts tailored for different platforms and audiences;
  • Following our competitors' social media channels to ensure our content and promotions remain up-to-date and competitive;
  • Working closely with the internal stakeholders to manage collaborations with influencers, content creators and streamers to amplify brand visibility, ensuring deliverables align with campaign and platform objectives;
  • Collaborating with the partnerships team to ensure effective use of social media-related deliverables from partners;
  • Contributing to the SEO strategy by aligning social media content with the brand's blog, enhancing discoverability and traffic;
  • Assisting with special projects targeting specific target markets;
  • Staying ahead of industry trends and competitor strategies, leveraging insights to refine and expand Bitcasino's social media presence;
  • Following up on decisions set by the Head of Social Media.

What we expect from you:

  • 3+ years of work experience in editorial and campaign-driven social media & content management on owned & earned Social Media channels, preferably in the iGaming industry;
  • Knowledge of casino, and/or cryptocurrency industries;
  • Extensive knowledge and familiarity with major social media platforms, community platforms, and social media management tools;
  • Proven experience in people leadership, with the ability to inspire, guide, and develop a high-performing team;
  • Excellent English written and verbal communication skills;
  • Strong analytical skills with the ability to interpret and report on social media metrics and analytics;
  • Experience with project management and working with third parties on deadline-oriented projects;
  • Team-player mentality;
  • Proactive and creative problem solver; you don’t hesitate to search for solutions, ask questions, and propose creative and innovative ideas for campaigns and promotions;
  • A self-starter with excellent time and task management skills, able to work independently while maintaining high standards of quality and efficiency.

What will you find at Yolo Group?

  • Generous Learning & Development Package: Personalized development plans, trainings, and company-wide knowledge sharing sessions.
  • Opportunity to Invest: Become a part of the Groups venture fund, Slice of Yolo, and invest in our future.
  • Well-Being Focus: Monthly sports allowance, three wellness days per year, generous sick leave, mental health support through Siffi, and private health insurance.
  • Celebrating Together: Birthday day off, additional paid vacation days for personal life milestones (like your child's first school day, marriage, and more).
  • Recognition for Milestones: Enjoy tenure-driven benefits to celebrate your personal and professional journey with us.
  • Comfortable Work Environment: Cozy offices, an abundance of fresh fruit, snacks, drinks, and a positive atmosphere.
  • Unforgettable Events: Attend legendary events and network with colleagues across the entire Group.
  • Temporary Remote Working Options: Enjoy flexibility with opportunities to work remotely.
  • Free Parking

If you feel excited, but would like to hear more, don't hesitate to apply, and we will sort everything out as we go!

Yolo Group brings next-level innovation to the worlds of gaming, fintech, blockchain, and more. Serving millions of users worldwide, the Yolo Group is committed to putting the customer at the center of the universe via a wide range of fun, fast and fair products and services. Powered by a team of 900+ Yoloers from 60+ different nationalities around the world, the Yolo's disruptive DNA is matched only by a desire to take everything we work on 'to the moon'.

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