Social Media Executive

Social Media Executive – Fast-Growing Boutique Fitness Brand

We’re looking for a creative, ambitious, and highly motivated Social Media Executive to join the team at one of London’s most exciting fitness and wellness brands. This is a unique opportunity to take ownership of social content and storytelling across multiple platforms—while learning, growing, and progressing quickly within a company on an exciting upward trajectory.

If you live and breathe fitness culture, love creating content, and want to be part of building something big—this one’s for you.

Salary: £30,000-£33,000
Working Hours: 40 hours p/w (minimum)
Leave: 25 Days per annum (plus bank holidays).

Reporting to: Head of Marketing / Senior Leadership Team

The Role...

1. Social Media Strategy & Execution

• Co-own the social strategy across Instagram, TikTok, LinkedIn, Facebook and YouTube.
• Support brand awareness, engagement, and sales through creative campaigns and daily content.
• Stay plugged into cultural trends, industry updates and platform shifts- keeping content current and fresh.
• Build and manage a platform-specific content calendar that’s reactive, timely, and exciting.

2. Content Creation

• Be hands-on with content: filming Reels, editing TikToks, capturing behind-the-scenes moments, and producing both high-quality and lo-fi posts.
• Collaborate with coaches, creatives, and members to spotlight real stories, partnerships, and the energy of the gym.
• Edit and publish content quickly—striking a balance between polished and in-the-moment.
• Create graphics, captions, and visual assets that are always on-brand and engaging.

3. Community Management

• Act as the digital voice of the brand: responding to DMs, comments, tags and mentions with energy, warmth, and wit.
• Build relationships with members, ambassadors, and influencers across platforms.
• Engage with our online community to turn followers into fans and content into conversation.

4. Partner & Influencer Activation

• Help manage partnerships with influencers and collaborators -organising shoots, capturing joint content, and nurturing authentic relationships.
• Support the planning and promotion of events, pop-ups and activations -often attending and creating live content on-site.
• Be the connection between the brand and its wider network -on the ground and online.

5. Website & Digital Marketing Support

• Liaise with external agencies for paid ads (Meta + Google), gathering creative assets and reviewing performance.
• Contribute to email marketing campaigns and subscriber engagement via platforms like Mailchimp or Klaviyo.
• Help maintain the website ensuring information is accurate and up to date.

The Person...

• A London-based creative with a passion for fitness, content creation, and digital culture.
• Experience managing or supporting brand social accounts (especially Instagram + TikTok).
• Great communicator -written and verbal -with a strong sense of brand voice and visual storytelling.
• Confident behind the camera and editing content on-the-go.
• Organised and proactive, with an eye for detail and a love for multi-tasking.
• Curious, collaborative, and hungry to learn.
• Experience with Mailchimp/Klaviyo, Canva or Adobe Suite is a bonus.

Why Join This Company?

• Be part of a game-changing brand with big growth plans and creative freedom.
• Work in a vibrant, energetic environment with a team who loves what they do.
• Full access to a leading London boutique gym.
• Clear progression opportunities as we expand—this is just the beginning.
• Collaborate on brand campaigns, partnerships, events and more.