Social Media Content Creator

BY TERRY
London
GBP 60,000 - 80,000
Job description

"Beauty is not a stereotype; your personal style is your own signature, to be expressed day by day.” - Terry de Gunzburg, Founder.

Founded in the heart of Paris in 2000 by the iconic Terry de Gunzburg, BY TERRY believes in the transformative power of ‘Makeup that Cares’.

Our commitment goes beyond luxury - it’s about empowering individuals with skin-loving formulas that celebrate and enhance natural beauty, tailored to each person’s style and life experiences.

We champion the beauty of every individual, offering an innovative range of high-quality makeup, skincare, and fragrances designed to not only magnify but also improve skin day by day. Our signature products, Baume de Rose and Brightening CC Serum, embody this belief, blending exceptional skincare benefits with exquisite beauty.

With offices in Paris and London, BY TERRY is celebrated globally for its innovation and timeless glamour, present in the world’s most prestigious stores and supported by a comprehensive global distribution network. BY TERRY has earned numerous awards, especially for our groundbreaking hyaluronic-infused powders.

Join BY TERRY, and be part of a team that values creativity and a commitment to redefining beauty standards. Immerse yourself in a world where every day is an opportunity to inspire and be inspired. Together at BY TERRY, we make it up, we make it real, we make it recur.

We are looking for a Social Media Content Creator to join the team at BY TERRY! Someone who’s experienced with content creation and lives on their FYP – to take our short-form video channels like TikTok and Instagram Reels to the next level. Together with the Social Media & Content Manager, you’ll shape our strategies for these channels.

As a Social Media Content Creator focused on TikTok, you will be responsible for developing and executing creative content strategies to grow our presence on these platforms. You will create engaging and shareable content that showcases our products, tells our brand story, and connects with our audience.

Key Responsibilities:

  • Content Creation: Develop and produce high-quality, engaging, and on-brand video content for TikTok and Instagram.
  • Trend Analysis: Stay up-to-date with the latest social media trends, tools, and best practices, particularly on TikTok, to inform content strategy and creation.
  • Community Engagement: Engage with our online community by responding to comments, messages, and interactions in a timely and authentic manner.
  • Analytics & Reporting: Work together with the Social Media Manager to monitor and analyze content performance using social media analytics tools, and adjust strategies based on insights to optimize engagement and growth.
  • Creative Brainstorming: Participate in brainstorming sessions to generate innovative content ideas that align with our brand voice and marketing goals.

Qualifications:

  • Proven experience as a Social Media Content Creator, particularly on TikTok.
  • You’re skilled with video editing software and familiar with in-app creator tools across platforms.
  • Strong creative skills, with a keen eye for aesthetics and detail.
  • You have experience creating short-form video content that’s driven results – growing reach and views, engagement and followers, and getting your brand regularly talked about.
  • Excellent understanding of social media algorithms, trends, and best practices.
  • Strong communication and storytelling skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Comfortable being in front of the camera (participating in videos and TikTok lives).
  • Passion for beauty and a deep understanding of our target audience.

Preferred:

  • Experience creating content in the beauty sector is a bonus.
  • Knowledge of other social media platforms (e.g., YouTube shorts and Pinterest) is a plus.

What We Offer:

  • Opportunity to work with a passionate and innovative team.
  • Creative freedom to develop and implement your ideas.
  • Access to the latest tools and technology to support your work.
  • Opportunities for professional growth and development.
  • Salary £30K.

How to Apply: Please submit your resume and portfolio. Include examples of your work, particularly content created for TikTok and Instagram.

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