Social Media and Digital Marketer

We are seeking a creative and results-driven Social Media & Digital Marketing Executive to join our dynamic team. In this role, you will oversee the day-to-day management of social media channels for Hydro Cleansing and HCL Fleet Services, ensuring content is engaging, on-brand, and aligned with our strategic goals. You will also drive organic growth through effective SEO strategies, including keyword research, competitor analysis, and blog writing, to boost website visibility and traffic. With a strong focus on copywriting, you will craft tailored content for various platforms, ensuring consistency, accuracy, and alignment with our brand voice. This is an exciting opportunity for a motivated individual to make a meaningful impact on our digital presence and brand growth.

Company Overview

Hydro Cleansing Ltd is a leading environmental waste company known for its 24-hour emergency services, including pump station services, drilling mud removal, waste removal, and various other environmental activities. Our commitment to excellence and dedication to environmental sustainability drive us as we expand our services across the country.

Social Media Management

1. Oversee daily management of all Hydro Cleansing social media platforms, including LinkedIn, Facebook, Instagram, X (Twitter), and TikTok.
2. Manage HCL Fleet Services’ social media presence on LinkedIn and Facebook.
3. Plan and schedule content across all platforms, ensuring consistency and timely delivery.
4. Collaborate with the team to create engaging, on-brand content that aligns with the company’s tone of voice and objectives.
5. Monitor and enhance organic growth, meeting KPIs for engagement, reach, and click-through rates (CTR).

Search Engine Optimisation (SEO)

1. Conduct keyword research and competitor analysis to identify trends and opportunities to improve organic search visibility.
2. Write SEO-optimised blog posts on topics relevant to the Hydro Cleansing audience to drive website traffic and improve rankings.
3. Use tools such as Google Analytics, Google Search Console, and SEMrush to track performance, identify growth opportunities, and provide actionable insights.

Copywriting

1. Work collaboratively with our web developers to deliver impactful, targeted copy as part of broader projects.
2. Craft tailored messaging for various channels, including social media, blogs, SEO, and email campaigns.
3. Ensure all written materials align with tone of voice and style guidelines while maintaining consistency across platforms.
4. Conduct quality checks for accuracy, spelling, grammar, and consistency.

Ideal Candidate Profile

1. Proven experience in social media management and digital marketing, preferably within a B2B or technical industry.
2. Strong writing and editing skills with an eye for detail and tone consistency.
3. Familiarity with SEO best practices and experience using analytics tools like Google Analytics, SEMrush, or similar platforms.
4. Creative and proactive, with the ability to collaborate effectively across teams to deliver impactful campaigns.
5. Organisational and time-management skills.

Additional Information

1. Working hours: 8am to 5pm, Monday to Friday.
2. Location: Croydon
3. Salary: £25,000 - £30,000 based on experience.