Senior Social Media Executive

loveholidays
London
GBP 125,000 - 150,000
Job description

Why loveholidays?

At loveholidays, we’re on a mission to open the world to everyone, giving our customers unlimited choice, unmatched ease and unmissable value for their next getaway. Our team is the driving force behind our role as our customers’ personal holiday expert - the smart way to get away.

The impact you’ll have:

Reporting to the Social Media Manager, this is an exciting opportunity to join our brand team at loveholidays, providing hands-on tactical and strategic support to build the loveholidays brand across social media channels. As Senior Social Media Executive, you will be instrumental in driving loveholidays’ brand engagement and visibility across various social media platforms. You will oversee the execution of our social media strategy, delivering our brand message across all live platforms in a socially native and engaging way.

Your responsibilities will include end-to-end management and creation of socially native content, managing social media platforms and communities, social listening and leveraging analytics to measure and optimise our channels for growth and engagement. We are looking for a creative individual with strong attention to detail and a passion for social media content and building communities online, who can hit the ground running managing our current content calendars.

Your day-to-day:

  • Responsible for executing our social media strategy and bringing our brand to life on social media channels.
  • Maintain a content calendar to ensure a consistent and timely flow of posts across all live platforms.
  • Keep up to date with social media trends, existing platform updates and emerging platforms.
  • Support the Social Media Manager in ideating creative ideas for community-driven social media content.
  • Create engaging multi-format content that aligns with our brand voice and message, inspires travel and drives long-term community growth.
  • Work collaboratively with the content team to leverage our web content for social concepts, drive web traffic and ensure copy fits with our brand guidelines.
  • Manage and moderate user-generated content, encouraging its creation and curating the best for broader sharing.
  • Coordinate with other teams in the business (e.g., marketing, product, customer experience) to ensure consistency in messaging and leveraging social media for company-wide initiatives.
  • Involvement in the ideation and execution of influencer events and behind-the-scenes content of brand activations.
  • Working closely with our PR and Social Executive to ensure the coverage and smooth running of influencer and PR activity.
  • Analysing social media metrics and community engagement data to refine content strategies and report on performance to stakeholders.
  • Daily community monitoring and engagement, proactively seeking out opportunities for loveholidays to be a part of the conversation.
  • Work closely with social CX to develop our brand tone of voice.

Your skillset:

  • A deep understanding of social media best practices and emerging trends.
  • A good eye for design and what makes great thumb-stopping content.
  • A strong understanding of organic, paid and influencer KPIs and success metrics.
  • Experience in delivering highly engaging content across Meta and TikTok channels.
  • Basic understanding of SEO and web traffic metrics.
  • Proficiency in social media platforms including Instagram, TikTok, Facebook, etc.
  • Familiarity with content creation tools (Canva, Adobe Creative Suite, CapCut).
  • Ability to analyse social media metrics and drive actionable insights.
  • Proficient in social media tools (Sprout, Canva, CapCut, Social Listening Queries).
  • Confident in basic content creation skills (shooting, editing, curating).

Not necessary but would be desirable to have:

  • Knowledge and understanding of the travel sector.
  • Experience working across multiple markets including UK, IE and DE.
  • Experience in bringing ATL campaigns to life through social media.
  • Knowledge of the evolving social and influencer landscape.

Perks of joining us:

Other than an amazing environment for you to grow, have impact and show the world your incredible skills, we offer the following benefits:

  • Company pension contributions at 5%.
  • Individualised training budget for you to learn on the job and level yourself up.
  • Discounted holidays for you, your family and friends.
  • 25 days of holidays per annum (plus 8 public holidays) increases by 1 day for every second year of service, up to a maximum of 30 days per annum.
  • Enhanced maternity/paternity leave.
  • Cycle to work scheme, season ticket loan and eye care vouchers.

At loveholidays, we focus on developing an inclusive culture and environment that encourages personal growth and collective success. Each individual offers unique perspectives and ideas that increase the diversity and effectiveness of our teams. And we value the insight and potential you could bring on our continued journey.

The interview journey:

  1. Talent Acquisition Partner screening - 30 mins.
  2. Virtual interview with the Social Media Manager - 45 mins.
  3. Short content management task - 30 mins.
  4. In-office interview with Social Media Manager + Senior stakeholder - 1 hr.
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