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Senior Product Manager

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Crewe by Farndon

Hybrid

GBP 50,000 - 90,000

Full time

Yesterday
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Job summary

An established industry player is seeking a proactive Senior Product Manager to lead the lifecycle strategy of a unique vehicle programme. This role offers a chance to make a significant impact on a low-volume, high-impact launch, requiring strong stakeholder management and a customer-first mindset. You will define product positioning, manage options portfolios, and guide strategic decisions based on market performance. If you have a robust automotive background and a knack for cross-functional collaboration, this is the perfect opportunity to bring your strategic vision and product knowledge to life in a dynamic environment.

Qualifications

  • Strong automotive background with experience in product lifecycle management.
  • Proven ability to work cross-functionally and influence at senior levels.

Responsibilities

  • Lead product lifecycle strategy and project delivery for vehicle programmes.
  • Conduct market research and manage options portfolio across model lines.

Skills

Product Lifecycle Management
Stakeholder Management
Market Research
Programme Management
Customer-Centric Approach

Education

Degree in Business or Engineering

Job description

Location: Hybrid : 3 days on:site

Contract: Until 31st January 2026 (Potential extension)

Hours: 37 per week

Outside IR35

Overview

We are seeking a Senior Product Manager to lead the product lifecycle strategy and cross-functional project delivery of a confidential, collectable vehicle programme. This is a unique opportunity to work on a low-volume, high-impact launch, requiring strong stakeholder management, a technical mindset, and customer-first thinking.

The Senior Product Manager will be responsible for defining and communicating product positioning, managing option portfolios, and driving delivery milestones across Sales and Marketing functions. A strong understanding of the automotive environment combined with experience in programme delivery and product marketing is key to success in this role.

Key Responsibilities

Product Definition and Positioning

  • Conduct and coordinate market research to define compelling, brand-aligned products.
  • Provide insight and input to the product development process, based on customer needs and market positioning.
  • Work collaboratively across Product Planning, Engineering, and Sales teams to ensure a unified vision.

Lifecycle Planning

  • Analyse current and future market performance to guide strategic decisions.
  • Monitor technology trends and competitive activity to inform feature planning and product evolution.
  • Implement lifecycle strategies that support business volume and revenue goals.

Options Portfolio Management

  • Define and manage the options strategy across model lines, regions, and accessory portfolios.
  • Ensure accurate implementation of feature content across the business.
  • Align pack and pricing strategy to financial targets, working closely with Finance, Aftersales, and other commercial teams.

Product Communication and Launch

  • Translate technical and customer insights into clear, differentiated product messaging.
  • Collaborate with internal teams to roll out positioning and support marketing campaigns.
  • Contribute to the development of training and sales materials for internal and dealer use.

Programme Delivery

  • Act as the Sales and Marketing representative across cross-functional project teams.
  • Take ownership of key deliverables within the Product Emergence Process (PEP).
  • Support senior stakeholder engagement and ensure a robust launch plan is delivered on time.

Essential Skills And Experience

  • Strong automotive background with demonstrable experience in product lifecycle management.
  • A customer-centric approach with a solid grasp of market behaviours and customer values.
  • Proven ability to work cross-functionally and influence at senior levels.
  • High-level programme management and delivery experience in an automotive context.
  • Ability to analyse commercial and technical data and translate it into actionable strategy.

Preferred Skills And Attributes

  • Engineering knowledge or experience working closely with engineering teams.
  • Field experience in sales or dealer network interaction.
  • Comfortable operating in fast-paced, creative environments with tight deadlines.
  • Understanding of customer requirements and ability to represent the customer voice effectively.

This is a fantastic opportunity for a Senior Product Manager to make a direct impact on an exclusive vehicle programme, bringing together strategic vision, product knowledge, and commercial expertise. If you're a proactive Senior Product Manager with strong cross-functional and project delivery skills, we'd love to hear from you.
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