Senior OOH Media Planning & Buying Manager

Dentsu; London; On-site; GBP 40,000 - 80,000

Job description

Job Description:

Introduction

Dentsu is an integrated growth and transformation partner to the world's leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

The Dentsu OOH team strives to deliver excellence in everything OOH. We want to be known as the best innovators, planners, buyers, and partners in OOH - for our people, our clients, and media partners. Embracing new ways of working, technology advances, and a forward-thinking attitude. All made possible due to our people, experience, and integrated solutions within Dentsu.

We're hiring for a Senior OOH Media Planning & Buying to join our OOH team in London.

Purpose of the Role

This role is within the Planning & Buying Department in the Dentsu OOH team. Dentsu, the agencies it covers - Carat, iProspect, and dentsuX - is recognized as one of the largest billing agencies for OOH media partners, with further potential for growth. The Senior Manager will be given exposure to senior internal contacts and external clients across a range of market-leading household-name global and UK advertisers.

As a part of Dentsu, we work side by side with the agency comms planners and leads, and we are seen as an extension of client teams, which is a unique benefit of working in the Dentsu OOH team. It means we get close exposure to client challenges, new business opportunities, and a voice to build direct client relationships.

The Senior Manager is responsible for leading and owning key client relationships, delivering high-quality OOH solutions that meet client, business, and commercial objectives.

Key Responsibilities

• Responsible for receiving, interrogating, and responding to OOH briefs that meet client campaign objectives/KPIs and with the required detail e.g., plans, rationale documents, and identifying opportunities for organic growth alongside the Planning & Buying Directors & OOH Agency Partner.
• Responsible for managing relationships on specified clients and working with the Planning & Buying Directors and OOH Agency Partner to ensure consistent and appropriate communication.
• Responsible for working with all relevant media owners to ensure working relationships and practices are as effective and efficient as possible to deliver specific agency targets and organic growth opportunities.
• Responsible for managing direct reports effectively and developing them to their full potential.
• Responsible for identifying and ensuring that great work and lessons learned in your client base are captured and shared across P&B/Marketing/PR. Work with Marketing/Multiply/Agency Partner to use this information to develop opportunities for growth.

Qualifications + Skills

• Excellent communication skills with the ability to influence internal and external stakeholders.
• Excellent leadership skills to motivate and coach the team.
• Strong relationship builder to manage the day-to-day working interactions with media owner partners and agency/client contacts.
• Excellent OOH knowledge and broad experience of planning and buying, including the application of all industry and internal planning and administration tools.
• Strong project management skills to handle a high volume of work and allocate resources and work type in the most efficient and effective way.
• Strong negotiation and commercial skills to ensure all campaign KPIs and commercial targets are delivered.

What we offer

• This is a permanent role.
• The team is based in our London office but operates under flexible working arrangements. The team are currently in the office 2-3 days per week across Tuesdays, Wednesdays, and Thursdays.
• As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs.

Inclusion and Diversity

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners, and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds, and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles - we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

#LI-Hybrid

Location:
London

Brand:
Amplifi

Time Type:
Full time

Contract Type:
Permanent