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Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
The Indirect Demand Management team is part of the Ads Channels & Operations team within the Netflix Advertising organisation. This is a team of experts who curates and executes inventory strategies that enable programmatic buyers to make investments that best address their campaign objectives.
The Senior Manager will lead a regionally located, high-performance team of Indirect Demand Specialists focused on indirect demand support needs, be operationally minded to isolate and remove barriers limiting speed to spend, and design scalable, repeatable playbooks to win indirect opportunities through our evolving ad channels.
The ideal candidate will bring ad tech and programmatic industry expertise, data driven problem solving, and stellar communication skills. They should be a proven high-performer in a fast-paced, demanding environment and have experience driving operational excellence.
Key Responsibilities:
- Hire & staff the Indirect Demand Management team in the EMEA and APAC regions (EU-5, Australia, Korea, Singapore, Japan)
- Serve as the key stakeholder in developing scaled deal-desk operational best practices, and anticipating barriers to solve, for stewarding indirect demand management across regional team members
- Partner with cross-functional Operational stakeholders to establish and iterate reactive inbound and proactive outbound playbooks necessary to activate and support indirect demand
- Serve as key stakeholder to cross-functional Product partners on business needs, development, and enhancement of our deal-desk front-door tools and workflow capabilities
- Analyze deal trends to isolate operational inefficiencies limiting speed-to-spend functionality
- Collaborate with global indirect demand counterparts ensuring that our indirect demand management processes are consistently enabled across all markets
- Drive as the regional operational voice along Channel and Revenue stakeholders for the design and execution of scaled mechanisms (always-on portfolios and marketplaces) for regional indirect demand expansion
- Partner with Sales Revenue Leads to develop a thorough assessment of regional and country-level indirect demand performance based on deal discoverability, advertiser growth, and churn analysis to inform strategies and opportunity
- Provide executive updates to senior leadership on indirect demand performance, opportunities, headwinds and tailwinds impacting deal conversion across markets in region
Qualifications:
- 10+ years of programmatic deal-desk and account management, and digital advertising client-facing support roles with a focus on data analysis experience, familiarity with Ad Operations is a plus
- 4+ years of managerial experience, experience with EMEA and APAC markets a plus
- Strengths building cross-functional relationships, developing insights, managing projects, and articulating success
- Demonstrated ability to operate effectively in ambiguity and willingness to pivot as needed
- Strong leadership and team management skills with a proven track record of leading large teams
- Excellent communication and presentation skills
- Strong analytical and strategic thinking abilities with the ability to make data digestible for cross-functional stakeholders
- Familiarity with industry tools and software, including ad servers, DSPs, and CRM systems
- Understanding of Advertising Measurement vendors
- Deep understanding of ad tech and programmatic advertising, industry trends, emerging technologies, and changes in the programmatic landscape
- Experience analysing data and best practices to assess performance drivers
- Fluent in English, additional languages (German, French, Spanish, Italian, Korean, or Japanese) preferred
Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.