Senior Global Marketing Director, ADC (GYN Oncology)

Senior Global Marketing Director, ADC (GYN Oncology)

Location: Upper Providence, PA (US), Zug (Switzerland), GSK House (UK)
Posted Date: Mar 28 2025

We need fresh thinking to get ahead of disease as our patients deserve bold ambitious ideas. As a Senior Global Marketing Director (GMD), ADC (GYN Oncology), you will translate our science into commercial success throughout the product lifecycle by ensuring you drive competitive product profiles and build long term brand value through working in partnership with the cross functional oncology team.

You will lead the development of insight-driven global product strategies and plans, deliver ambitious long-range forecasts, enable outstanding launches, and ensure excellent customer experience in partnership with co-create markets.

This Senior Director will report to the Medicine Commercialization Lead for the asset. In this role you will develop and stretch to be the best in industry across key Global Strategy and Enterprise Leadership Capabilities. Within GSK's Pharmaceuticals business, you are expected to generate long-term value for GSK and improve the lives of patients around the world.

You will produce precise insights and develop clear, competitive global brand strategies and plans. Partnering with R&D and Medical affairs to maximize the Clinical Development Plan (CDP) for this ADC asset and ensure a robust data generation plan is in place to enable outstanding commercial launches. Co-creation with key markets through the commercialization team will be a key focus to drive excellence in execution.

Key responsibilities:

• Lead lifecycle management strategy within GYN cancers to drive value for the asset, determine unmet needs, launch sequence strategy, and optimize approaches to markets.
• Establish themselves as an indication (TBC) commercial lead and expert, supporting the Marketing Commercialization Team and Medical Development Team.
• Support governance deliverables and workstreams aligned to key decisions for the organization.
• Understand, value, and prioritize sources of differentiation by leveraging cross functional insights, elucidating implications of emerging data and competitive launches across cross functional teams and strategies.
• Partner with Insights to deliver global forecast aligned to strategy, generating recommended assumptions and strategic input.
• Ensure the market access strategy underpins decision-making throughout the entire product lifecycle, including portfolio decision-making.
• Embrace an agile mindset to build an organization that seeks continuous improvement, productivity, value, speed to market and customer satisfaction.
• Lead cross-functional team and build followship to ensure brand strategy is executed to maximize commercial success and deliver exceptional customer experience.
• Identify future strategic opportunities to drive long term asset value expansion through thoughtful and proactive assessment of unmet need, commercial valuation and science.
• Elucidate required SG&A and commercial model to optimize Brand performance in Global markets.

Basic Qualifications:

• Bachelor's degree in business, marketing, or science.
• 5+ years of in-line marketing experience, including launch experience.
• 5+ years of pharmaceutical experience in HCP and/or patient marketing.

Preferred Qualifications:

• Master's degree in relevant field.
• Recent and relevant Oncology marketing experience.
• Ability to utilize insights from key customers - patients, payers, providers - to drive key marketing decisions and forecasts.
• Demonstrated ability to drive insights from analytics and create innovative customer-focused programs.
• Experience leveraging organizational channels and influencing skills to facilitate successful project.
• Demonstrated strength in oral/written communications and cross-functional collaboration skills.
• Ability to manage complex, multi-disciplinary projects.
• Comfort operating in a highly regulated environment and industry.
• Product launch experience preferred.