Senior Events Manager | London, UK

Company Description

Legal & General is one of Europe's largest asset managers, providing clients and partners with complex, responsible investment solutions, across public and private markets. As a global investor, we are present where our clients most need us - from Hong Kong and Singapore, to Chicago and major European financial hubs.

Created by combining our investment management (LGIM) and asset origination (LGC) capabilities, our Asset Management division works with our Institutional Retirement and Retail divisions to benefit our clients and customers - which include individual savers, pension scheme members and global institutions - and deliver enhanced shareholder returns.

Joining us means becoming part of a market-leading team, with capabilities across the full spectrum of asset classes, with an enduring commitment to responsible investment and creating long-term, sustainable value for our clients and partners.

Job Description

It is an exciting time at Legal & General, with a newly appointed Group CEO who joined us at the beginning of the year. In light of an increased focus on our internal and external corporate events programme, we are looking for a Senior Events Manager to join our growing team.

The purpose of the position is to support the development of our overall event strategy with a particular focus on the planning and execution of events for our Group Chief Executive and his senior management team. The role will also focus on the delivery of events in our key growth regions of Europe and Asia. The role will be responsible for managing and delivering our events programme in line with our overall brand, business and strategic growth objectives.

The role holder will be responsible for managing and leading Senior Events Executives in the events team, ensuring that all staff members are appraised and developed appropriately in order to maximise the potential of individual team members as well as the collective performance of the overall team.

The role holder will develop innovative and creative event solutions to ensure that our events are industry leading, and that they meet our brand and business goals. They will drive and utilise event evaluation techniques and capture feedback on events to assess effectiveness and maximise ROO (short term) and ROI (longer term) and communicate key metrics to stakeholders.

The role holder will be responsible for managing, developing and enhancing all events team processes and procedures and will support the Head of Events on a wide range of strategic projects as required.

What you'll be doing:

• Planning, managing and delivering a wide range of in-person, hybrid and virtual events that support our growth ambitions across all channels, with a particular focus on our key markets in the UK, Europe and Asia Pacific
• Recruiting, managing and leading the Senior Events Executives in the team, setting performance objectives and ensuring that they are properly trained, appraised and developed in order to maximise their individual potential whilst enhancing the collective performance of the overall team
• Ensuring that all Senior Events Executives deliver high quality events for our clients that are consistent with our brand and business objectives and ensure a premium event and client experience
• End to end management of our proprietary conferences as well as end to end management of our participation at flagship industry conferences in key growth markets including managing our overall brand presence, any platform speaking opportunities and any associated client events surrounding the conferences as required
• Supporting the Head of Events in planning and developing market leading proprietary events for our clients in Germany, Austria, Netherlands, Italy, Switzerland, Spain, Benelux, Ireland, the Nordics and Asia.
• Participating as the events team lead for the Virtual Team(s) you are allocated to within Marketing, working closely with them to understand and deliver on their marketing strategy for the year and report back to the Head of Events and wider events team regularly on any key campaign initiatives
• Sourcing, onboarding and developing new relationships with event suppliers in our key growth markets of Europe and Asia in conjunction with Marketing Operations and the Group Procurement team including promotional agencies, print suppliers, 3rd parties, venues and external vendors
• Maintaining and implementing processes and procedures for the events team - with a particular focus on ensuring strict adherence with LGIM's risk and compliance policies. Ensuring that all process and procedures documentation is kept up to date on behalf of the events team
• Ability to influence and engage a wide range of stakeholders across the business, to communicate confidently and professionally and pitch new event proposals to senior members of staff
• End to end event budget management including prompt invoice reconciliation, accurate post event budget reconciliation and reporting procedures to internal stakeholders
• Providing detailed post event evaluation, audience analysis, budget analysis, metrics and ROI reporting for the Head of Events, Global Head of Marketing and LGIM's stakeholders in a timely manner
• Supporting the Head of Events on the delivery of key strategic projects for the business and across the wider Legal & General Group as required
• Regularly testing, monitoring, and adapting communications to support understanding and good outcomes for customers. Ensuring that communications are clear, fair, and not misleading and are fully compliant with any rules and guidance issued by the relevant regulators, including relevant data protection legislation. Ensuring that communications are reviewed and approved by individuals who have the appropriate knowledge, skills, and expertise, and that such approval is recorded
• People management Partnership Agreement - Motivate and develop employees at all levels, in a manner that is consistent with the Company's policies and procedures the including Partnership Agreement, to maximise the performance of the area

Qualifications

• Degree Educated
• Project Management Certification (such as PRINCE2 or equivalent) desired but not essential
• Strong negotiation skills and the ability to procure economies of scale for the business as required
• Significant event management experience in the UK, Europe & Asia, ideally in asset management or the financial services industry
• Significant experience in people management and in leading events professionals
• Significant project management experience - with the proven ability to deliver multiple projects with multiple stakeholders within tight deadlines with strong attention to detail
• Established strong relationships with key event industry suppliers within the UK, Asia and across Europe including but not limited to, production and catering companies, speaking bureaus, creative agencies, promotional gift agencies
• Experience in developing and delivering event plans and strategies for a wide variety of audiences
• Conversant with FCA regulations and legislation surrounding events for the investment industry and a solid understanding of the regulatory framework and compliance requirements that are needed in order to deliver effective events.
• Working knowledge and experience in using Events Software Packages - knowledge of Cvent, Pardot, ON24, Sharepoint
• Proven understanding of the role of events and the different experiential approaches that can be used to enhance the customer experience
• Experience in delivering and driving strategic marketing and event projects
• Confident and dynamic self-starter with excellent written and verbal communication skills.
• A strong team leader willing to grow and develop their junior team members and encourage them to get involved in all aspects of event management
• Creativity balanced with a strong attention to detail
• Able to communicate confidently and professionally with senior investment professionals and a wide range of senior internal and external stakeholders
• Willingness to travel for events as required
• Passion for event management

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

• The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Private medical insurance (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years' service. There's also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice
• There are the many discounts we offer - both for our own products and at a range of high street stores and online
• In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart

Additional Information

Legal & General is a leading financial services group and major global investor, named Britain's Most Admired Company in 2023, for the second year running. Rated top in our sector and top for inspirational leadership, we have a strong heritage and an exciting future.

We aim to build a better society for the long term by investing our customers' money in things that make life better for everyone.

If you join us, you'll be part of a welcoming culture, with opportunities to collaborate with people of diverse backgrounds, views and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We strive to be open, mindful and inclusive, so are always willing to discussing flexible working arrangements and reasonable accommodations for candidates with specific needs.

If you're open to find out more, we'd love to hear from you.