Senior Digital Insights Analyst at Retail Media Marketing Agency

Senior Digital Insights Analyst at Retail Media Marketing Agency

Opportunity to lead measurement insights and strategy for a host of Global retail brands with one of the world largest and fastest growing independent media agencies.

The Company

• One of the largest Independent performance marketing agencies in the world
• Experts across Retail Media, Market Insights, Paid Media and Streaming/CTV
• Proprietary Marketing Intelligence Technology
• 1000+ Employees with Global Offices
• Impressive roster of Fortune 100 Customers

The Role

• Lead and drive cross channel data insights to drive client measurement and recommended media strategy
• Lead client calls to manage Analytics engagement for top tier clients
• Support / participate in pitches to promote analytics services

Desired Skills & Experience

• Digital marketing analytics experience within media agency or AdTech
• Broad knowledge across multiple digital media channels and key metrics (SEM, SEO, Social, Programmatic, OTT etc.) as well as eCommerce, DTC Retail, CPG verticals.
• Understanding of incrementality testing and MMM models
• Experience working with media platforms such as Google and Meta, analytics systems
• SQL experience is ideal

If you feel you have the relevant experience please reply to this advert or email your CV to jim@gmrecruit.co.uk.