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Senior CRM Manager

Harnham

England

Hybrid

GBP 70,000

2 days ago

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An established industry player is looking for a Senior CRM Manager to spearhead innovative CRM strategies that enhance customer loyalty and drive sales. This pivotal role involves leading a dynamic team, managing budgets, and collaborating with various business functions to achieve measurable results. The successful candidate will play a key role in relaunching the company's loyalty proposition, ensuring that CRM activities align with overarching business objectives. If you are passionate about CRM and have a knack for team leadership, this is an exciting opportunity to make a significant impact in a flexible working environment.

Proven experience leading CRM teams within retail or B2C.
Expertise in CRM systems, personalisation, and loyalty programmes.

Lead and develop a team to deliver CRM strategies across various channels.
Manage CRM budget, track performance, and optimise strategies based on data.

CRM Strategy Development

Team Leadership

Analytical Skills

Communication Skills

Stakeholder Management

CRM Systems

Campaign Management Platforms

Job Description

Senior CRM Manager
Location: Southampton (Hybrid) - very flexible working
Salary: £70,000 + Benefits

About the Role:
We are seeking a Senior CRM Manager to lead a team in developing and executing CRM strategies that drive customer loyalty, sales, and profit. You will own the cross-channel CRM strategy, manage budgets, and collaborate with key business functions to deliver measurable results. This role will also play a critical part in the relaunch of the company's loyalty proposition.

Key Responsibilities:

Lead and develop a team to deliver CRM strategies across various channels.
Own and execute CRM plans to meet commercial and customer targets.
Collaborate with business leaders to align CRM activities with overall objectives.
Manage CRM budget, track performance, and optimise strategies based on data.

Required Skills & Experience:

Proven experience leading CRM teams within retail or B2C.
Expertise in CRM systems, personalisation, and loyalty programmes.
Strong analytical skills with experience in campaign management platforms.
Excellent communication and stakeholder management abilities.

How to Apply:
If you're passionate about CRM strategy and team leadership, apply now!

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