Senior Copywriter (Medical/Health)

VML South Africa; Manchester, London; Hybrid; GBP 100,000 - 125,000

Job description

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

We are looking for a senior medical copywriter with a passion for writing and medical communications, who can think innovatively about health and wellness in the context of solving the business challenges of our clients.

About The Position:

• Title: Senior Medical Copywriter
• Hybrid role: London, Manchester or Milan

VML is a leading creative company that combines brand experience, customer experience, and commerce, to create connected brands that drive growth. VML is celebrated for its innovative and award-winning work with blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave Reports, which name WPP a "Leader" in Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization.

VML HEALTH is a leading global healthcare agency that partners with clients to build connected experiences across the healthcare ecosystem. A deep understanding of individual needs and behaviour, and how they are connected, allows us to create seamless experiences. And when these experiences are personalized, unique and relevant at every touchpoint, their power is all the more profound.

We power connections beyond science into human behaviour. We believe that science can change the world and that changing the world starts with a single person behaving differently. Overcoming beliefs and barriers to make life better for patients and healthcare communities is second nature to us.

Responsibilities:

• Crafting stories and communication ideas across all channels
• Collaborating with the creative team, including designers, art directors, and video and digital specialists across the UK, Spain and Italy
• Creation and production of creative solutions for our clients from beginning to end
• Contributing to strategy development to inform tactical planning of accounts, both internally and with clients
• Working with and mentoring other team members, guiding them to push their work to new levels
• Partnering with other disciplines to create purposeful work
• Supporting on new business projects and contributing to pitches

Skills and Experience:

• You’ve created a broad range of ideas that work across various channels such as print/outdoor, film, digital and integrated campaigns, websites, blogs and social media
• Experience working as a medical writer or copywriter in the healthcare space
• Good advertising, communications or marketing understanding within the healthcare space
• An ability to generate original ideas/visual concepts, adapting to the needs of the client
• Extensive experience writing for multiple audiences, particularly healthcare professionals and their patients
• An ability to take clients on the creative journey and sell them in on original, surprising, impactful ideas that will truly make a difference to their brands

The Candidate:

• You are a motivated, innovative conceptual thinker
• You have excellent written and oral communication skills, with good attention to detail
• A medical qualification/degree or equivalent experience in marketing, healthcare, pharma or science is advantageous
• You can manage multiple projects of varying complexities, meet deadlines and work well under pressure
• You strive for excellence and want to push the boundaries of what’s possible in healthcare advertising
• You have a high bar for your own work