Senior Copywriter, Financial Services

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Senior Copywriter, Financial Services

Job no: 502698
Work type: Permanent Full Time
Location: London - Hybrid
Categories: Communications, Marketing, Strategy

Your new role at NewDay

As a Senior Copywriter at NewDay, you'll become a real expert in our products, their nuances, the market and its regulatory elements. You'll know the right thing to say and how to say it!

You'll Deliver

• Excellent copy across brand, customer and performance channels
• Handling and updating tone of voice documents in accordance with brand refreshes, audience insights and research
• Outstanding creative output, with comprehensive end to end considerations for messaging
• Working closely with communication planners to build messaging hierarchies and matrices
• Collaborating with designers on ideating concepts that tackle customer problems
• Updating suite of customer comms to improve service messaging
• Elevating customer experiences, with comprehensive E2E considerations for messaging

What you'll bring

We need knowledge, experience + expertise in:

• Delivering clear, persuasive and engaging copy, fit for channel, brand and audience. Experience of writing copy across the full marketing funnel and reflecting the objectives of different channels in the marketing mix
• A creative problem solver - you'll work in collaboration with a designer to come up with innovative concepts and bring ideas to life
• Knowledge of the legal, regulatory and customer responsibilities a financial services company holds and how that impacts communications
• A strong communicator who loves working as part of a team, you'll be naturally collaborative. You'll be able to work across multiple projects at once, and communicate progress.

And would love you to know or learn:

• Performance led messaging optimisation - for example subject line testing or dynamic content
• An understanding of customer research and user testing
• A curiosity about tech and AI
• Specific industry copy qualifications (eg Plain Numbers or Consumer Duty)
• An understanding of service messaging, UX copywriting and copy for small digital formats

About NewDay

We help people move forward with credit and help our colleagues to move their careers forward too.

Through innovative consumer credit and embedded finance products powered by market leading technology, we power over 300 million transactions every year. Our brands include Aqua, marbles, fluid, Bip and NewPay. We partner with leading brands such as AO, Argos, Boohoo, John Lewis and Lloyds Bank.

Over 5 million UK customers are supported by our award-winning customer service.

At NewDay, we value all types of diversity. We're an equal opportunity employer and believe that our differences create a vibrant, authentic working culture. We want all our colleagues to feel able to bring their whole selves to work. We don't discriminate on the basis of age, physical or mental disability, gender reassignment, marriage and civil partnership, pregnancy and carer status, race (including colour, nationality, and ethnic or national origin), religion or belief, sex and sexual orientation. We make sure that every job is crafted to be inclusive and that people with disabilities or caring responsibilities can take part in the application and interview process. Tell us if you need accommodations: we'll put reasonable adjustments in place to support you.

Our dynamic NewDay culture

We're focused on what will drive impact in helping people move forward with credit. Our distinctive culture is geared to spark innovation and team working - with lots of open doors for development. Our customers can rely on us because we aim high, support each other, do the right thing and build for the future.

We invest in our colleagues. On top of a strong market competitive salary, you get a bonus opportunity that matches the impact (delivery + values) you drive in your role. We also help you retire better with market leading pensions.

At NewDay, #yourwellbeing matters: You get 26 days holiday and can buy up to 5 more after probation. Then you'll get extra days as you build your career with us.

NewWork, our flexible, hybrid working approach, helps you to manage your work/life balance - and even bolt on work time in other countries before or after your holiday. And when you're in the office, you get free healthy breakfast, fresh juices, lunch, barista coffee etc.

Our tax efficient green car and cycle to work schemes save you money (and help the planet).

Ask your Talent Acquisition Partner to tell you more about any of our perks.

Advertised: 04 Apr 2025 GMT Daylight Time
Applications close: 18 Apr 2025 GMT Daylight Time