Senior Category Analyst

ZipRecruiter; London; Hybrid; GBP 40,000 - 80,000; Full time

Job description

Job Description

Job Title: Senior Category Analyst

Location: London (Hybrid Working)

Salary: Competitive (Dependent on Experience)

About the Role:

We are seeking a highly analytical and results-driven Category Analyst to join our dynamic team based in London. This hybrid role offers the flexibility to work both remotely and in the office, ensuring an ideal work-life balance. As a Category Analyst, you will be responsible for providing critical insights and data-driven recommendations that will shape category strategy and drive growth for our FMCG/CPG business.

Key Responsibilities:

• Conduct in-depth market analysis to identify category trends, customer preferences, and competitive performance.
• Analyse sales data, inventory levels, and performance metrics to generate actionable insights for category management.
• Support the development of category strategies, working closely with internal teams to ensure alignment with broader business goals.
• Assist in the creation of category reports and presentations, providing key stakeholders with accurate, timely, and insightful data.
• Monitor and report on competitor activity, tracking pricing strategies, promotions, and product innovations.
• Collaborate with the marketing and sales teams to optimise product assortments and drive category growth.
• Contribute to the development of forecasts and plans for product launches and promotional activities.
• Help track key performance indicators (KPIs) and measure the effectiveness of category strategies.

Key Requirements:

• Strong analytical skills with the ability to interpret complex data and present clear insights.
• Experience in a category analyst or similar analytical role within the FMCG/CPG sector is .
• Proficient in using data analysis tools and software (Excel, Power BI, or similar tools).
• Excellent communication skills with the ability to collaborate across teams and present findings to senior stakeholders.
• Strong attention to detail, with the ability to work under pressure and meet deadlines.
• Ability to work independently and as part of a team in a fast-paced, dynamic environment.
• A proactive mindset with a passion for continuous improvement and driving category performance.

What We Offer:

• Hybrid working model with flexibility to work from home and in our London office.
• Competitive salary and benefits package.
• Opportunities for career progression within a leading FMCG/CPG company.
• A supportive, collaborative, and inclusive working environment.