Regional Sales Manager

Optima Recruitment; Fetcham; On-site; GBP 35,000 - 45,000; Full time

Job description

Our client is seeking a dynamic Regional Sales Manager to lead sales strategy and growth across the South of England. This role combines direct sales, partner management, and team leadership to build a strong regional presence.

You will drive channel development, support client acquisition, and grow both residential and commercial solar opportunities.

Salary and Benefits:
- £35,000 - £45,000 salary (DOE)
- Commission
- Annual bonus (performance-based)
- Company car and allowance
- Flexible working
- Opportunities to progress

Job Description:

• Define and execute a comprehensive sales strategy for the South of England.
• Establish and manage third-party sales networks, including local representatives, brokers, and affiliate partners.
• Pinpoint key markets and regions with strong potential for solar energy adoption.
• Hire, onboard, and lead a high-performing in-house sales team.
• Deliver ongoing coaching, regular performance evaluations, and day-to-day support.
• Develop clear sales targets and incentive programs aligned with company growth objectives.
• Conduct on-site visits to residential and commercial properties to assess client needs.
• Deliver compelling presentations.
• Build and maintain strong relationships with potential high-value commercial clients.
• Manage the end-to-end sales process from lead generation to contract closure.
• Work cross-functionally with marketing, operations, and technical teams to ensure a seamless customer experience.
• Utilise CRM tools to monitor leads, team activities, and sales performance.
• Ensure all regional sales reps are well-versed in current solar incentives and technical capabilities.
• Stay informed on evolving government incentives, regulatory updates, and advancements in solar technology.
• Identify and pursue commercial and residential developments within the region that are ideal for solar integration.

Person Specification:

• Proven track record in a senior sales role at a regional or national level, preferably within the renewable energy or construction industries.
• Demonstrated ability to independently develop and implement effective sales strategies.
• Strong leadership skills with experience managing and motivating high-performing teams.
• Degree in Business, Marketing, Environmental Science, or a related field or equivalent professional experience.
• Exceptional communication and interpersonal skills, with the confidence to engage both residential and commercial clients.
• Highly organised and proactive, with strong attention to detail and a solutions-focused mindset.
• Quick to adapt and thrive in dynamic, fast-paced environments with a clear sense of purpose.
• Technically proficient with CRM systems (e.g., HubSpot, Salesforce) and Microsoft Office applications.
• Deep interest in renewable energy and a passion for helping clients make the transition to sustainable solutions.
• Full UK driving licence with flexibility to travel throughout the South of England as needed.