Product Designer - betting/ gaming exp

We are looking for a Senior Product Designer on an initial 6 month contract, for our Sports pillar. Your primary focus will be on delivering reliable, seamless, and engaging experiences across key Sports Betting journeys, including Bet Discovery, Transactional processes, Post-Bet activities, Retail terminals, and Sports Trading tools.

Collaborating closely with Product and Engineering teams, you'll tackle complex user-driven problems and champion a customer centric mindset within our product squads. Your role will be crucial in ensuring that we address our most critical customer needs.

Responsibilities:

• Support and work within a functional team of UX designers, providing guidance, feedback, and fostering a collaborative design culture.
• Provide leadership within the team and more broadly where the opportunity presents itself.
• Collaborate and highlight areas of needed coordination between teams in a cross-functional set-up, ensuring delivery aligns to pillar UX strategies.
• Understand expectations, timelines and outcomes, supporting the team to remove blockers.
• Support the conception, creation, implementation and refinement of user research methods to support the optimisation of player engagement.
• Develop on-brand designs that delight our customers and enhance appeal of the game.
• Work with player-centric design methodologies, ensuring that design decisions are rooted in deep player insights, feedback, and usability best practices.

Essential skills and experience:

• Experience within Sportsbook, gaming/gambling.
• Strong experience in core subject areas associated with the pillar and associated user journeys and products.
• Experienced in User Centred Design, applies an iterative design process focusing on the users and their needs in each phase of the design process.
• Well versed in Interaction Design, designs interactive products and services, going beyond the item in development to include the way users will interact with it.
• Advanced in Information Architecture, the design and arrangement of information, content, and navigation in a way that facilitates intuitive and efficient user experiences within digital platforms or systems.
• Advanced knowledge in Visual Design, uses imagery, colour, shapes, typography, and form to enhance usability and improve the user experience.
• Experienced in Wireframing, designs a website service at the structural level, laying out content and functionality on a page and considering user needs and user journeys.
• Well-versed in Accessibility & Inclusive Design, ensures that products are convenient to all while considering user diversity.
• Proficiency with Usability Testing, in planning, designing, executing, and analysing usability tests. Knowledge of various testing methods, such as moderated and unmoderated testing, remote testing, and eye-tracking.
• Advanced understanding of User flows develops the path taken by a prototypical user on a website or app to complete a task.