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Optimisation Manager

ENGINEERINGUK

London

On-site

GBP 100,000 - 125,000

Full time

8 days ago

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Job summary

An established industry player is seeking a dynamic individual to manage and optimize digital media campaigns. This role offers a unique opportunity to work with an international team, driving quantifiable results across various platforms. As part of a renowned agency, you will engage in strategic account management, campaign optimization, and collaborate closely with clients to meet their objectives. If you have a passion for digital media and a knack for innovative solutions, this position is perfect for you. Join a vibrant team dedicated to delivering award-winning work and shaping the future of media marketing.

Qualifications

  • Experience in managing Paid Search/Social or Programmatic activities.
  • Excellent organizational skills and ability to manage multiple projects.

Responsibilities

  • Manage day-to-day communication and campaign optimization.
  • Conduct analysis of ongoing campaign results to identify trends.

Skills

Paid Search Management
Paid Social Management
Programmatic Advertising
Campaign Optimization
Communication Skills
Organizational Skills

Job description

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About the Role:

The role requires experience managing Paid Search/ Social or Programmatic activity. The ideal candidate will be confident managing day-to-day campaign optimisations to deliver on objectives, KPO's / KPI's and support the client relationship team with campaign insights towards driving quantifiable results for the client.

The individual will be part of an international team of 100 people based in London. This role reports to the HUB Director and is integrated into all aspects of search/social marketing for the client and its many products. S/he will have insight into work being done for the client far beyond our performance remit, providing a valuable opportunity to see inside marketing campaigns and strategies globally.

This is an incredible opportunity for an individual with a good overall digital media optimisation / activation background covering paid search, paid social and programmatic to join one of the largest media agencies delivering award-winning work for clients.

SPECIFIC RESPONSIBILITIES INCLUDE

Strategic Account Management

  • Manage day-to-day communication between your team and offshore team, our international offices and if required, with some key client stakeholders to share your POV about campaign optimisation and results.
  • Uncover and understand client objectives, challenges, and needs in order to actively provide optimisation solutions for brands across all digital media channels.
  • Create & maintain a framework for monthly / quarterly cross-market campaign learnings, trends and insights.
  • Work with your team to produce and present scheduled reporting requirements with senior stakeholders.
  • Work with the team to help support the innovation agenda, ensuring that the client is at the forefront of digital media activation.

Campaign Management/Optimization
  • Responsible for day-to-day campaign management and optimisations towards agreed KPI and Goals, including campaign budgets.
  • Responsible for quality assurance for all campaign set up and deliverables to align with clients agreed best practices guidelines and ways of working.
  • Conduct analysis of ongoing campaign results to identify campaign trends and key insights to help meet and exceed client goals and share with the client success team within the HUB.
  • Work with your team to deliver client business goals (i.e. ROI/budget/traffic).
  • Assisting junior members of the team with their campaign activation and optimization.
  • Working with junior members of the team to upskill them on campaign management and optimisation best practices and planning validation.

Experience and Skills:
  • Experience working in Paid Search/Social or Programmatic planning and/or activation.
  • Have excellent organizational skills, being able to manage multiple projects at once.
  • Be a proactive self-starter and have excellent communication skills.
  • Have a passion for learning new things.

About the Agency:

PHD is a growth-focused media agency driven by innovation and creativity.

Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.

Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.

Over the many years that have followed, we have continued to build on this defining ethic - with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation.

Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth - using the extending canvas of data and technology.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
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