New Business/Growth Marketing - Account Manager

New Business/Growth Marketing - Account Manager

London, England, United Kingdom

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.

WHAT MAKES US BURSON

We sit at the very centre of the agency's growth and marketing efforts. We are a passionate and collaborative team that supports other teams in unlocking new opportunities for the agency and identifying key areas of focus. In addition to driving new business, we are responsible for building the Burson brand through inspiring and engaging marketing moments. We thrive on challenges, celebrate successes, and are committed to creating a supportive and inclusive environment where everyone can thrive. We value:

• Collaboration: We believe that the best ideas come from working together.
• Innovation: We are always looking for new and better ways to do things.
• Integrity: We are committed to doing the right thing, even when it's difficult.
• Growth: We are dedicated to helping each other learn and grow.
• Impact: We are passionate about making a difference for our clients and our agency.

THE ROLE
As an Account Director focused on Business Development and Marketing, you will be a key driver of our agency's success. You'll leverage your deep industry knowledge, established network, and proven ability to build strong relationships to identify and secure new clients through collaborative partnerships, whilst also playing a critical role in developing and executing our agency's marketing initiatives.

We're looking for someone who is:

• A Strategic Connector: Adept at identifying and cultivating strategic partnerships that drive mutual growth.
• A Relationship Builder: Skilled at forging strong, lasting relationships with key decision-makers.
• A Collaborative Influencer: Able to influence and persuade others through collaboration and communication.
• A Growth-Oriented Thinker: Focused on identifying and pursuing new opportunities for growth and innovation.
• A Creative Problem Solver: Able to develop innovative solutions to complex challenges.
• A Results-Driven Achiever: Committed to achieving measurable results and exceeding expectations.

Key Responsibilities:

• Strategic Partnership Development: Proactively identify and pursue new business opportunities through the development of strategic partnerships, leading proposal development and presentations.
• Relationship Building & Networking: Cultivate and maintain strong relationships with key decision-makers. Attend industry events to network and generate leads through relationship-building.
• Strategic Planning: Play a senior role in the team to develop and implement strategic growth and marketing plans. Analyse market trends and competitive landscape to identify opportunities for growth.
• Proposal Development & Presentation: Lead the development of compelling proposals and presentations that showcase our agency's capabilities and value proposition.
• Burson marketing: Participate in the planning and execution of events and delivery of thought leadership engagement to support prospect and client engagement.

YOU’LL BRING ALONG WITH YOU

• 6 years + of experience in business development, partnership development, client consultancy or related field, with a proven track record of exceeding revenue targets through collaborative partnerships and contributing to marketing initiatives.
• Deep understanding of the industry landscape and key trends.
• Exceptional relationship-building and communication skills.
• Proven ability to develop and execute strategic plans.
• Excellent presentation skills.
• A passion for building relationships and driving growth through collaboration.
• Experience with social media marketing, event planning, and content creation.

OUR LONDON OFFICE
Burson employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo’s.

DE&I
At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting, and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work. For more information, visit www.bursonglobal.com.

APPLICATION SUBMISSION STATEMENT
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• 25 days holiday per year. After 3 years continuous service the entitlement will rise by 1 day per year up to a maximum of 30 days after 7 years.
• Flexible Public Holidays – you can swap public holidays for days of personal significance.
• Group life assurance scheme (4x basic salary).
• Discounted dental and travel insurance.
• Full access to Headspace app.
• Westfield Health Cash Plan.
• Matched pension contributions.
• Comprehensive private medical care.
• Enhanced maternity & paternity schemes (after one year’s service).