Marketing Specialist - 12-month FTC

Job Description

A&O Shearman is a new global industry-leading law firm, with nearly 50 offices in 28 countries worldwide. Our fluency in English law, US law, and the laws of the world's most dynamic markets enables us to provide unmatched insight and seamless delivery to clients. We work on challenging and important deals and disputes that have the potential to shape the future.

We offer exceptional opportunities for our people; opportunities to work for the world's leading businesses; to transform the status quo, and to deliver your best work, helping you and your career to thrive, while delivering unparalleled outcomes for our clients.

Whether you're helping clients solve complex challenges, transforming the ways we manage our business, or ensuring the smooth-running of our operations, this is an environment where you can belong and excel. We provide first-rate training and development, we are committed to an inclusive environment, and we provide support and ways of working that help you optimize your wellbeing.

What truly defines a career with us? We recruit the best and ask for the best of you. And together, we will redefine success.

Department Purpose

Our business development, marketing and communication teams contribute to the setting and achievement of the firm's business objectives, which includes supporting our partners and associates in their pursuit of becoming our clients' trusted advisers, building and maintaining long-lasting, deep institutional client relationships, winning new clients, increasing the visibility of the firm globally, and positioning the firm as the thought leader and most advanced law firm among the global elite law firms. The function works as one team across the globe with very close collaboration between the central teams and professionals supporting offices, practice groups, sectors and clients.

Role Purpose

This role is responsible for supporting the business development activities of the London Financial Services Regulatory (FSR) team and the wider FSR global network. This also includes supporting the Business Development Manager and Business Development Executive in the delivery of marketing activities that contribute to the Global FSR strategy globally and complementary initiatives with the Fintech and Financial Institutions sectors.

Key relationships:

1. Business Development Manager for Financial Services Regulatory
2. Business Development Executive for Financial Services Regulatory
3. Senior BD Assistant, Finance
4. Global Head of Business Development
5. Global Co-Heads of Financial Services Regulatory
6. Fee earners for Financial Services Regulatory
7. Core knowledge lawyers for Financial Services Regulatory
8. Sector, theme and client teams (Private Capital, FIG, Insurance, ESG, Tech, Fintech)
9. Wider BD, Marketing and Communications teams globally, given the scope of Financial Services Regulatory across the business
10. Finance teams
11. Other internal teams such as Library and Research, Creative Services, Document Production, Events, Campaigns and Content, Social Media, Digital Marketing

What you will do

1. Working with BD colleagues, knowledge lawyers, and fee earners to create and deliver tailored marketing campaigns for market profiling and client communication activities in pursuit of the larger global FSR strategy.
2. Supporting the delivery of first drafts of business proposals, credentials statements (baseline documents for matter pitches, panel pitches), brochures, inserts, and contact cards.
3. Supporting submissions for legal directories and awards for the FSR team.
4. Contributing to the delivery of successful client events such as roundtables and client seminars to raise awareness of our expertise in key product areas.
5. Working closely with knowledge lawyers and internal teams to bring thought leadership to market across multiple channels, e.g., blogs, podcasts, bulletins.
6. Supporting the creation of campaign content, including writing/editing copy for web, social media, and email marketing elements.
7. Continuously developing the BD infrastructure for Financial Services Regulatory. Developing and maintaining effective processes for the team.
8. Overseeing the work of more junior members of the team when needed, advocating for best practices and brand compliance, guiding as needed.
9. Supporting trade organization and industry body relationships key to the FSR practice.
10. Working to internally profile the FSR practice within the firm and across interactions with other BD teams.

Key Requirements

1. Minimum of two years' experience in a Marketing or Business Development role, preferably within professional services.
2. Degree-level qualification in Marketing or a related field, or substantial equivalent experience.
3. A general understanding of the financial services industry (including banks, fintechs, payment services providers, and financial market infrastructure) would be an advantage.
4. Ability to keep calm under pressure with the capability to juggle tasks to meet short deadlines.
5. Ability to project manage workflow, and prioritize deadlines in a fast-paced environment.
6. Very high attention to detail.
7. Good interpersonal skills, able to confidently interact with all levels and across cultures.
8. Excellent communication skills, both written and verbal.

Should you require additional support at any stage of the recruitment process due to a disability or a health condition, please do not hesitate to contact a member of our recruitment team who will work with you to provide any adjustments as required.

We are an equal opportunities recruiter and do not discriminate on the basis of race, colour, sex, religion, sexual orientation, national origin, disability, or any other protected characteristic.

We recognise the value of flexible working and embrace hybrid working, allowing our people to work from home up to 40% of their working time. We do however remain committed to working together in person for the remaining 60% of time so that we can learn, grow and succeed together.