Marketing Manager, Marketing Insights

We are seeking a Marketing Manager who will be instrumental in assessing risk and ensuring marketing activities drive the required business outcomes through data-driven insights. The ideal candidate will take full ownership of their work, demonstrate the ability to thoroughly investigate complex problems, and take swift action to drive solutions forward. This role will focus on producing actionable insights that align marketing activation with business needs and market conditions, utilizing various tools and analytics to optimize our recruitment marketing efforts globally.

Key job responsibilities

1. Drive data-informed recommendations by analysing trends, campaign performance, and customer behaviour patterns
2. Take ownership of weekly intake processes with various stakeholders
3. Proactively identify and act on potential risks and opportunities through thorough data analysis
4. Present performance insights and recommended actions to senior stakeholders across the business
5. Document marketing actions, building a repository of learnings that influence future strategies
6. Work with various marketing tools, including Marketing Mix Modelling (MMM) and campaign planning systems to understand campaign performance
7. Make timely, data-driven decisions even with incomplete information
8. Thoroughly investigate data anomalies to identify root causes and propose solutions

A day in the life

1. Conduct comprehensive analysis of marketing performance data and market trends
2. Collaborate proactively with Global team members across NA, EU, and JP regions
3. Manage stakeholder relationships and engage in strategic discussions
4. Monitor weekly performance and take initiative to drive optimization opportunities
5. Work with and help improve automated marketing systems
6. Own presenting data-driven recommendations to key stakeholders

About the team

You'll be joining a dynamic, London-based team that works globally across North America, Europe, and Japan. Our team is at the forefront of marketing automation and analytics, directly impacting Amazon's ability to staff its growing operations network. We pride ourselves on using data-driven approaches and innovative solutions to solve complex staffing challenges at scale.

Amazon Operations sits at the heart of the Amazon customer experience, managing everything from the moment a customer clicks buy to the moment their item is delivered. Within this ecosystem, our Workforce Staffing Marketing Team plays a crucial role in attracting, engaging, and enabling hundreds of thousands of Associates across the globe who make it all happen.

Minimum Requirements

1. Experience using data and metrics to drive improvements
2. Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
3. Experience in marketing or marketing research
4. Experience managing external partners to develop marketing programs
5. Experience presenting ideas to various levels of an organization to gain support for initiatives
6. Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (here) to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit here for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.