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Marketing Manager - High Wycombe

Brand Recruitment

High Wycombe

On-site

GBP 40,000 - 70,000

Full time

30+ days ago

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Job summary

An established industry player is seeking a Marketing Manager to lead their marketing team in a dynamic B2B environment. This exciting position involves developing innovative marketing initiatives to attract architects and designers, managing relationships with external agencies, and collaborating with senior management to create strategic marketing plans. The company, known for its commitment to employee retention and growth, offers a unique opportunity to contribute to ambitious global expansion plans. If you have a background in the construction or architectural sectors and are ready to take on a challenging yet rewarding role, this is the perfect fit for you.

Qualifications

  • Experience in the building product or architectural industry is essential.
  • Previous Marketing Manager experience with team management is required.

Responsibilities

  • Mentor and manage the marketing team while developing strategic marketing plans.
  • Conduct market research to enhance product range and pricing strategies.

Skills

Marketing Management
Team Leadership
Market Research
Relationship Management
Promotional Strategies

Education

Bachelor's Degree in Marketing or related field

Tools

Digital Marketing Tools
Content Management Systems

Job description

Please only apply for this role if you have previous industry experience within the construction, building products or architectural world.

The Company - Marketing Manager

Joining a high-end B2B manufacturer who are leaders in their field and well-known for retaining their staff with over 30% of the team being with the company for over 10 years, there is no better time to join! With over 30 years of operation and working on a global scale, our client has ambitious growth plans and is currently expanding globally. This is a great challenge to get your teeth stuck into… to be considered for this role, they are seeking candidates with experience within construction, building products or the architectural world.

Key Responsibilities:

  1. Provide mentoring and line management to the marketing team (2 executives with potential for team growth in the future).
  2. Manage relationships and brief external agencies.
  3. Develop and execute an innovative array of promotional and marketing initiatives to attract a wider audience of architects and designers, thereby increasing product and service selection.
  4. Collaborate with the Board to develop an annual strategic marketing plan.
  5. Identify, define, and conduct appropriate market research, focusing on enhancing the company's product range and competitive pricing strategies.
  6. Offer senior company staff a comprehensive research service encompassing market trends, industry insights, and commercial data.
  7. Compose and refine the company's promotional materials, both in print and digital formats, including website maintenance.
  8. Lead the scoping and requirements gathering for specific projects or marketing components within larger initiatives.
  9. Generate business requirements documents and project briefs, overseeing their development and implementation, either internally or through external agencies.
  10. Engage with other departments to ensure seamless project delivery.

Required Knowledge and Experience:

  1. Experience within the building product / architectural industry.
  2. Previous experience at Marketing Manager level with line management.

This role is office-based in High Wycombe, so please only apply if you live within commuting distance of High Wycombe, areas such as Marlow, Amersham, Maidenhead, Slough, Watford, Beaconsfield, Gerrards Cross, Aylesbury, Oxford, Windsor, Rickmansworth, and Chesham.

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