Marketing Manager - Content & Services

Mazars UK LLP - formerly CompetitionRx Ltd; Glasgow; On-site; GBP 80,000 - 100,000; Full time

Job description

Forvis Mazars cares about your career progression, offering individually designed career paths that help you pursue your interests, match your changing needs, and explore your true potential. We work with diverse, prestigious clients across a range of sectors and geographies, giving you the opportunity to constantly update and grow your skills for lifelong professional development.

About The Team

Our Business Services team is a collective of creative, strategic, forward-thinking business enablers. Together the People & Culture, Marketing & Communications, IT, Operations, Finance and Quality & Risk Management teams make it their mission to ensure Forvis Mazars has the right tools, technology, strategies, and services in place to deliver exceptional client service and future-proof our growing business.

About The Role

• An exciting opportunity to join our multi-faceted Campaigns and Services marketing team. With a strong focus on content management, you will play a crucial role in developing and disseminating high-quality content across multiple platforms that aligns with the firm's strategy and brand.
• Work with the Head of Channel Marketing and Campaigns & Services Lead to develop and implement a content plan that aligns with the firm's objectives, target audiences and brand guidelines.
• Oversee the development of high-quality and compelling content across multiple platforms, including website, blogs, social media, email marketing and campaigns, working with external copywriters and client teams as needed.
• Manage a content calendar that supports the key themes within our content pillars, ensuring sector and regional audiences are included as required.
• Manage internal communication channels for the Campaigns & Services team.
• Manage, coach and develop marketing executives.

What are we looking for?

• Experience as a content manager, content strategist or similar role.
• Excellent copywriting and communication skills, with razor-sharp attention to detail.
• Strategic thinker with creative mindset and interest in the business agenda.
• Experience using analytics tools to monitor content performance and make data-driven decisions like Google Analytics.
• People management skills and interest in developing talent.
• Familiarity with the application of AI technology for content generation, copy writing and editing processes, is desirable.

About Forvis Mazars

Forvis Mazars is a leading global professional services network. The network operates under a single brand worldwide, with just two members: Forvis Mazars LLP in the United States and Forvis Mazars Group SC, an internationally integrated partnership operating in over 100 countries and territories.

Both member firms share a commitment to providing an unmatched client experience, delivering audit & assurance, tax and advisory services around the world. Together, our strategic vision strives to move our clients, people, industry and communities forward. Through our reach and areas of expertise, we help organisations respond to emerging sustainability issues in the global marketplace including human rights, climate change, environmental impacts and culture.

We are one diverse, multicultural, multi-generational team with a huge sense of connection and belonging. This is a place where you can take ownership of your career, get involved, believe in yourself and put your ideas into action.

At Forvis Mazars, we empower our people and celebrate individuality. We thrive on teamwork and are agile. We have bold foresight and give people the freedom to make a personal contribution to our shared purpose. We support one another to deliver quality, create change and have a deeper understanding, to help make an impact so that everyone can reach their full potential.

Being inclusive is core to our culture at Forvis Mazars; we want to ensure everyone, whether in the recruitment process or beyond is fully supported to be their unique self. To read more about our approach click here.

Our aim is to make the recruitment process as accessible and inclusive as possible - please contact us to discuss any changes you may require so we can work with you to support you throughout your application.

Visit forvismazars.com/uk to learn more.