Marketing Manager

Marketing and Communications Manager

Location: Manchester City Centre
Reports to: Chief Operating Officer

Are you a strategic marketer with the ability to manage multiple brands while driving collective impact? Operam Education Group is searching for a visionary Marketing and Communications Manager to enhance our presence as a leading group of recruitment agency brands in the education sector.

Who are Operam Education Group?

Together, we’re building something extraordinary—delivering success for our teams, our schools, and the communities we serve.

At Operam Education Group, we’re proud to be a collective of specialist recruitment agency brands, each with its unique identity and value proposition. Together, we create a significant impact in the education sector.

Job Overview

This role is an exciting opportunity to balance and enhance our individual brand identities while amplifying our collective voice. We’re looking for someone who can help us grow our brand awareness among clients, candidates, and as an employer of choice driving organic growth and long-term success.

1. Develop and execute a comprehensive marketing and communications plan that celebrates and strengthens the distinctiveness of each brand while reinforcing our collective mission.
2. Analyse and optimise marketing strategies, communications, and website performance to uncover opportunities for growth.
3. Create engaging, tailored content that resonates with our diverse audiences across channels, including articles, social media, websites, press releases, and testimonials.
4. Implement and refine social media strategies to attract and retain top candidates and clients.
5. Enhance website content for SEO, ensuring each brand achieves greater visibility while contributing to the overall group’s online presence.
6. Manage campaigns that effectively target key audiences, leveraging data insights for continuous improvement and maximum ROI.
7. Strengthen our employer brand to position Operam Education Group as the go-to destination for top talent in the recruitment industry.
8. Collaborate on initiatives that highlight our collective achievements, including award submissions, certifications, and industry accolades.

What we’re looking for

We’re seeking a dynamic individual who thrives in a multi-brand role. You will bring:

1. A degree or equivalent experience, ideally with a CIM qualification.
2. Expertise in managing multi-brand strategies across both digital and traditional platforms.
3. Proficiency in tools like Adobe InDesign, Photoshop, Canva, Mailchimp, and WordPress.
4. Strong SEO knowledge, web analytics (e.g., Google Analytics), and campaign performance analysis.
5. A balance of strategic vision and hands-on execution skills, with a keen eye for detail.
6. Exceptional interpersonal abilities, adaptability, and the confidence to work collaboratively across teams.
7. A passion for using marketing and communication to foster growth organically and authentically.

Benefits for our employees include:

1. Employee Assistant Programme, 247 wellbeing support
2. Perks and Discounts App
3. Reduced hours in school holidays, we value work life balance
4. Eye care scheme
5. Cycle to work scheme
6. Life Assurance Scheme
7. 25 days holidays + bank holidays (increasing after 2 years’ service)
8. Extra day off on your birthday, on us!
9. Pledge / paid volunteer days
10. Training and development opportunities via our Career pathways

Ready to take your career to the next level while making a meaningful difference?

We look forward to receiving your application.

As a proud member of Inclusive Employers, we are committed to creating a diverse, welcoming, and equitable workplace. We believe in providing a fair and transparent recruitment process, where every candidate is assessed solely on their skills, experience, and potential.

If you require any reasonable adjustments during the application process or at any stage of the interview, please let us know. We are committed to making the necessary accommodations to support you fully.