Marketing Manager

Marketing Manager - London

Location: London

Contract Type: Permanent

Working Pattern: Full Time

Hybrid

Salary: £40,000 + Bonus + Benefits

Are you a talented Marketing Manager looking for an exciting opportunity in the events industry? Our client, a dynamic and progressive organisation, is seeking a passionate individual to join their team. With a focus on customer success and driving growth, this is a chance to make a significant impact in a market-leading company.

About Our Client:

Our client is a leader in the housing market, known for their market-leading events and digital information products. With a mission to create unbeatable insights and experiences, they are committed to helping their customers succeed. As an organisation, they value authenticity, integrity, and excellence in everything they do.

The Role:

As the Marketing Manager, you will be responsible for delivering impactful marketing campaigns for our client's events portfolio, including exhibitions, conferences, and awards. You will need exceptional organisational skills, project management expertise, and attention to detail to consistently produce high-quality work.

Responsibilities:

1. Develop, plan and execute innovative multi-channel marketing campaigns to support the sales team in meeting their revenue targets as well as driving attendance in line with delegate/visitor/spex targets.
2. Produce creative/design and messaging consistent with brand guidelines.
3. Manage each event website including copy, content and set up.
4. Create print and digital advertisements, brochures and engaging email campaigns that prompt favourable customer response to our products and campaigns.
5. Brief and liaise with our digital marketing agency to ensure PPC and remarketing campaigns are set up on time and produce great results.
6. Work closely with the publications marketing team to maximise cross marketing opportunities and routes to market.
7. Manage the day-to-day delivery of the marketing budget and ensure pre-agreed activities are delivered in line with the agreed budget.
8. Attend regular internal meetings reporting on activities undertaken and suggesting new initiatives.
9. Research and set up effective media partnerships with external media and industry associations to help drive delegates and revenue.
10. Develop and maintain good working relationships with our partner organisations, sponsors and exhibitors to ensure that their objectives are met, and expectations managed.
11. Responsible for tracking and reporting on the effectiveness of campaigns in order to optimise results.

Requirements:

1. Minimum of two years of experience in marketing manager role within a media/events organisation.
2. Degree in Marketing or equivalent professional qualification.
3. Strong project management and communication skills.
4. Proficiency in executing multi-channel marketing campaigns.
5. Excellent writing skills and attention to detail.
6. Understanding of customer segmentation and targeting.
7. Budget management experience.
8. Enthusiasm for understanding the target customer and market trends.

Benefits:

1. 25 days of annual holiday plus an additional day for your birthday.
2. 10% bonus.
3. 4% employer contribution pension.
4. Season ticket loan for easy commute.
5. Optional health scheme for peace of mind.
6. Discounted gym membership to stay active.
7. Flexible working hours for a healthy work-life balance.
8. Death in service cover for added security.

Join our client's passionate team and be part of their success story! If you are an ambitious and creative Marketing Manager, ready to make a significant impact, apply now with your CV. Exciting opportunities await!

Note: Only shortlisted candidates will be contacted. Thank you for your understanding.