Marketing Manager

Chisholm Hunter; Glasgow; On-site; GBP 50,000; Full time

Job description

Salary: £50,000 (Flexible based on experience)

Location: Glasgow City Centre

Work pattern: Onsite

Company Overview:
Chisholm Hunter is one of the UK’s multiple award-winning jewellers, supplying luxury jewellery and Swiss timepieces to our clients since 1857. We are a family-run business, passionate about our exquisite products and experts at delivering a high-end, luxury customer experience which is ‘A Cut Above’.

Our Mission:
Our mission is to create lasting memories with our exceptional products and customer experience. We are looking for someone who is passionate for success, enthusiastic, and shares our values of: Teamwork, Innovation, Excellence, and Celebrating achievements!

Position Overview:
We are seeking an experienced Marketing Manager to lead our marketing initiatives. The Marketing Manager is responsible for developing and executing a comprehensive marketing strategy that drives customer engagement, brand awareness, and revenue growth across digital and traditional channels. This role works alongside and leads a small but dynamic team to ensure the company’s luxury jewellery brand is positioned effectively across all touchpoints. The role requires a digital-first approach, leveraging SEO, paid media, email marketing, and social media to maximise online sales and customer retention. Collaboration with Buying, E-commerce, and Store teams is essential to support business objectives.

Responsibilities:

1. Strategic Planning: Develop and execute comprehensive marketing strategies aligned with business objectives.
2. Collaborate with cross-functional teams to ensure consistent brand messaging across all channels.
3. Campaign Management: Plan, implement, and optimize marketing campaigns from concept to execution.
4. Experiment with various organic and paid acquisition channels (e.g., content creation, social media, PPC).
5. Content Creation: Produce valuable and engaging content for our website, blog, and social media platforms.
6. Craft compelling narratives that resonate with our target audience.
7. Performance Analysis: Monitor and analyze campaign performance metrics.
8. Use data-driven insights to refine strategies and improve ROI.
9. Relationship Building: Build strategic relationships with industry partners, agencies, and vendors.
10. Collaborate with the sales team to align marketing efforts with revenue goals.
11. Budget Management: Prepare and monitor the marketing budget.
12. Allocate funds wisely to achieve maximum impact.
13. Brand Consistency: Oversee marketing material, ensuring alignment with brand guidelines.
14. Approve website banners, brochures, and case studies.

Requirements:

1. Demonstrable experience in marketing and campaign management.
2. Ability to identify target audiences and devise effective marketing campaigns.
3. Proficiency in web analytics tools.
4. Strong communication skills and the ability to turn creative ideas into impactful projects.

Benefits:

1. Competitive Basic Salary plus bonus package.
2. 29 days annual leave increasing 1 per year with every 1 years' service.
3. Industry qualifications (fully funded) & further sponsorship.
4. Private Healthcare.
5. Life Assurance of 3 times your salary.
6. Generous staff discount for you and your friends and family across Chisholm Hunter.