Marketing Executive - Myprotein DACH

THG; Manchester; On-site; GBP 40,000 - 60,000; Full time

Job description

About THG

We're a fast-moving, global technology group that specialises in taking brands direct to consumers. We're home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Job Title: Marketing Executive - DACH

Reporting to: Head of Marketing EU

Location: THG HQ, Manchester (WA15 0AF) Fully office based

THG Nutrition & Wellness:

THG Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins and MP Activewear.

We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and empower those who want more. We break conventions, we're a force for good, and we keep it real. These are the values that drive us through every day.

About the Role:

Working within the Myprotein Europe territory team reporting into the Head of Marketing - EU the Marketing Manager will lead and develop the influencer marketing strategy for Myprotein DACH, support growth on further digital marketing channels, including paid media, CRM and social media and deliver successful campaign management to drive further growth through localised initiatives.

The successful candidate will be a proactive, creative and hardworking individual who's passionate about influencer marketing, campaign management and organic and paid media. They will be an excellent communicator with the ability to build solid relationships both internally and externally, as well as having strong negotiation and organisational skills.

Responsibilities will include but not limited to:

• Manage and optimize channels including influencers, paid media, CRM and events to meet performance goals
• Input into creative campaign ideas and strategies to build regional brand awareness
• Collaborate with cross-functional teams to ensure alignment on marketing initiatives and goals
• Creating, analysing, and innovate digital marketing campaigns and initiatives
• Developing and implementing the influencer marketing strategy
• Liaise with Social, Campaign, Events and Digital teams to execute 360 marketing campaigns and amplify influencer coverage
• Planning and managing local and global events and activations
• Use tools including Excel to analyse and report on KPIs

Requirements:

• Minimum 1+ years within Marketing with a consumer goods business
• German language skills both written and spoken is mandatory
• Previous experience in the health & nutrition sector strongly desired
• Previously worked on channel and brand marketing strongly desired
• Proven ability to work autonomously and deliver results
• Interest and understanding of the health and fitness industry
• Highly numerate with strong analytical skills
• Confident communication skills both verbally and written with internal and external teams
• High level of interest in Influencer Marketing

Benefits:

Career Development

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don't want to work on your birthday? We don't either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.

Wellbeing Support

• Access face-to-face and virtual appointments with our in-house GP.
• Access our in-house CBT therapist.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
• State-of-the-art on-site gym.
• Access to our on-site physio.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Subsidised bus pass from Manchester City Centre to our ICON office.
• Up to 50% staff discount on THG brands.
• On-site staff shop.
• Access to on-site barber.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.