Marketing Executive

Marketing Executive

Halesowen (B62)

Competitive Salary

Full Time Permanent Position

Monday-Friday 09:00-17:00

Our client is looking for a Marketing Executive to join their team in their busy operation at their Halesowen site. This is a full-time role based onsite 5 days per week. Their site consists of several warehouse spaces, with spacious offices and free onsite parking.

The main purpose of this role is to drive profit and to promote and raise awareness of products and services.

Accountabilities:

• Assist with the development and implementation of a new e-commerce platform, including ongoing monitoring, training, product listings, scanning/barcode facility, SKU’s, locations etc.
• Develop and implement marketing and selling strategies for product clearance.
• Develop and implement strategic marketing plans, setting targets and goals to improve sales.
• Develop and implement new marketing and selling platforms, e.g., Amazon LaunchPad, Wayfair, Etsy, OnBuy, B&Q etc.
• Develop product knowledge.
• Listing design, listing new products/revisions on different channels (Web and eBay).
• Manage and promote the Company’s social media channels (Facebook, Twitter, Instagram, YouTube, blogs) in a professional manner to enhance audience engagement.
• Manage outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.).
• Preparation and presentation of appropriate reports (weekly & monthly).
• SEO, Google AdWords, Google Analytics.
• Support the Customer Service team with e-desk messages and associated tasks.
• Take photographs, HD video, brand creation, and package design.
• Uphold Company's goodwill by monitoring Facebook groups, forums, Google reviews, Trustpilot. Contact and liaise with forums, magazines.
• Website security, editing, listing changes, updates, report/feedback on any issues, minimize downtime. Work with external expert.
• Willing to learn products and chat with customers to build good relationships.
• Work in conjunction with Customer Service colleagues regarding email marketing, weekly newsletter, coupon codes, Mailchimp, product introduction, and promotion.
• Work in conjunction with Web Developer to update and/or implement new website design.

Core Competencies:

• Professional Adobe Photoshop/photographic skills.
• Professional video editing skills.
• Previous experience within a marketing and design role.
• E-commerce knowledge.
• Excellent organization, planning, and attention to detail.
• Strong business sense and analytical capacity.
• Innovative and creative.
• Sense of urgency and proactiveness.
• Excellent written and verbal communication skills.
• A positive, can-do attitude coupled with great teamwork abilities.
• PPC and SEO experience (1-3 years).
• An enthusiastic person with a willingness to learn.