Marketing Coordinator

Rider Levett Bucknall RLB; Manchester; Hybrid; GBP 25,000 - 35,000; Full time

Job description

Department: Marketing

Location: Manchester

Description

Title: Marketing Coordinator – Marketing Solutions
Division: Sales & Marketing
Location: Manchester
Reporting to: Senior Marketing Manager - Marketing Solutions

We are looking for a proactive and detail-oriented Marketing Coordinator to join our dynamic Marketing Solutions team. This role is ideal for a candidate with some marketing experience, who is eager to develop and build their skills in campaign delivery, content creation, and audience analysis. This new and exciting role sits within our national Marketing Solutions team, which has responsibility for the marketing activity of RLB's sectors and services.

As Marketing Coordinator, you will support the implementation of strategies to develop RLB's marketing and business development in key sectors and markets, help to enhance customer engagement, and support the generation of work-winning opportunities. In this national role, you will collaborate with colleagues in the wider Sales and Marketing team, and sector and service-based colleagues located across the UK and Europe region, with a focus on campaign coordination, content creation, event support, and audience research.

Supporting a variety of marketing activities, this hands-on role requires strong coordination and communication skills. You will take initiative in developing digital content creation to showcase RLB's capabilities and expertise. Utilising CRM intelligence, you will help to deliver targeted campaigns and events aligned with marketing plan objectives to generate high-quality leads and nurture opportunities. You will also cultivate a comprehensive understanding of our sectors, services and market solutions, and contribute to our understanding of clients, key buyers and market audiences.

Key Responsibilities:

1. Assist with the development, delivery and monitoring of sector and service marketing campaigns and key buyer programmes, tracking performance, engagement and ROI.
2. Support our client targeting by researching prospective audiences and industry trends to inform marketing strategies.
3. Utilise CRM systems (Microsoft Dynamics) to develop and deliver email marketing initiatives, ensuring timely execution and performance metrics.
4. Create content for internal and external audiences, including website, intranet and social media posts, in collaboration with our Marketing Solutions and Brand and Communications teams.
5. Support the planning and organisation of sector events, conferences, and networking opportunities, ensuring effective representation of RLB.
6. Contribute to and coordinate the development of marketing collateral, ensuring all materials align with brand guidelines.
7. Work with our bid and strategic pursuits team as needed to support pre-positioning activities and bid-related marketing efforts.
8. Support Strategic Account programme marketing and business development initiatives where required.
9. Maintain and update marketing trackers and collateral shared in team SharePoint hubs.
10. Assist in monitoring marketing budgets to ensure planned tactics are cost-effective solutions.

Person Specification:

RLB is looking for an enthusiastic, creative and detail-oriented Marketing Coordinator with some experience in B2B and professional services marketing. You will possess a proactive attitude, a zest for creativity, have excellent communication skills, and demonstrate a willingness to learn and progress within a collaborative marketing team.

Essential Skills & Experience:

1. At least one year of experience in a hands-on marketing role. B2B or professional services experience would be valued though not essential.
2. Practical involvement with lead-generation marketing campaigns and tactics.
3. Proficiency with Microsoft Office applications (PowerPoint, Word, Excel).
4. Experience working with a marketing CRM system (e.g., Microsoft Dynamics).
5. Excellent written and verbal communication skills.
6. Creative with a keen interest in generating engaging content for diverse audiences.
7. Strong organisational skills, with the ability to multitask and reprioritise as required.
8. Collaborative with confidence working across multiple teams and stakeholders.

Desirable Skills & Experience:

1. A degree in marketing, business, or a related field, or equivalent experience.
2. Basic design knowledge (Adobe Creative Suite, Canva or other design software).
3. Experience in social media content creation for digital channels (LinkedIn, Instagram).
4. Experience in event planning and coordination.
5. Experience in delivering outbound email marketing campaigns.

This role offers an excellent opportunity to develop a broad remit of marketing skills within a dynamic and growing business, gaining exposure to brand promotion and lead generation campaigns and market engagement initiatives.

RLB values
At RLB we have core expectations of our staff which we ask you to adhere to and are essential to career development within our organisation:

1. Promote fairness, equality of opportunity and wellbeing, invest in our people and value everyone's contribution.
2. Provide an inclusive and safe working environment.
3. Lead by example and shape the future of our industry in everything we do.
4. Act with integrity, honesty and fairness in all our relationships.
5. Support the communities in which we live and work and deliver sustainable social outcomes.
6. Reduce our environmental footprint and collaborate to reduce the environmental impact of our industry.
7. Challenge the norm, give fresh perspectives and deliver flawlessly.
8. Be a self-owned organisation, be financially robust and deliver agreed financial plans.

RLB Employee Benefits

Our culture is built around enabling you to fulfil your potential, so you can look forward to benefits that include:

• Hybrid Working - Working patterns to support your work-life balance. As well as competitive maternity and paternity packages.
• Well-Rewarded - A competitive salary and generous holiday entitlement. As well as the opportunity to purchase up to five extra days.
• Focus On Wellbeing - We offer a number of health and wellness options, including gym membership and cycle to work schemes.
• Healthcare Packages - Private healthcare insurance and medical support, including dental insurance and eyecare vouchers.
• Personal Development - A continuous learning and development programme, including established APC and in-house mentoring schemes.
• Additional Benefits - We offer a wide range of benefits including a season ticket loan and professional membership subscriptions.
• Exceptional Exposure - You'll have the opportunity to work on diverse projects across different sectors and regions.
• Social Responsibility - We hold team and social events as well as charity fundraising and volunteering activities.

Our Diversity, Equity & Inclusion Commitment

We believe in building a diverse and inclusive environment where each person can be themselves, feel valued for their contribution and be challenged and supported to reach their full potential. We have a responsibility to support the communities in which we live and work, and that our workforce should reflect these communities and our clients. Our talent strategy should enable us to overcome bias in the construction industry by recruiting, retaining, developing, and promoting a diverse and inclusive workforce. Find out more here: Diversity, Equity & Inclusion - RLB | Europe

If you require any reasonable adjustments to support you during any stage of the application or interview process, please contact our recruitment team at: [e-mail]