Market Insight and Research Analyst

South Essex College of Further & Higher Education; Essex; On-site; GBP 25,000 - 45,000

Job description

Join Our Exciting Journey!

Never has it been a more exciting time to join the Marketing and Communications department as we undergo a significant transformation and shape the future of South Essex Colleges Group, moving forwards our ambitious growth plans and marketing strategy. As a leading provider of further and higher education in Essex, we are dedicated to transforming lives through learning. With 3 colleges strategically located in Southend-on-Sea, Basildon, and Thurrock, we offer a dynamic and inclusive environment where students pursue their academic and career aspirations each year.

The College Group encompasses a diverse range of courses, from vocational training and apprenticeships to A-levels and higher education degree programmes in partnership with top universities. In 2024, South Essex Colleges Group was rated Ofsted Good and was awarded TEF Silver status in 2023 as part of the Teaching Excellence Framework. We pride ourselves on exceptional teaching and support, state-of-the-art teaching facilities, strong industry connections, and community engagement.

Following a recent restructure, we are recruiting a Market Insight and Research Analyst, who will gather, analyse, and interpret marketing data to inform strategic decisions and optimise the effectiveness of our campaigns. From analysing recruitment and retention trends to conducting brand perception studies, competitor analysis, and digital analytics, your insights will influence every aspect of our marketing strategy.

You'll also work closely with our Marketing Manager (Brand and Campaigns) to execute focus groups and feedback surveys, ensuring the voice of our learners and stakeholders shapes our future initiatives. Your expertise in data analysis tools, market research, and campaign performance measurement will be critical in identifying opportunities to improve marketing ROI and delivering impactful, data-driven recommendations.

You'll thrive in this role if you have a natural curiosity, a collaborative mindset, and a knack for transforming complex data into clear, actionable insights. This is an exciting opportunity to join a new dynamic team and make a meaningful impact on the College Group's vision for the future. If you're ready to lead the way in market insights and data-driven strategy, we'd love to hear from you.

Benefits:

• 30 days leave
• Employee Assistance Programme
• Flexible Terms and Conditions
• College Additional leave
• Local Gov Pension - Enhanced
• Discounted on site Hair and Beauty facilities
• Free Eye test and contribution towards glasses for VDU users
• Enhanced sick pay and family (subject to policy terms)
• Free breakfast on campus (Term time only)
• Free on-site parking (subject to space/permits)
• Wellbeing and health support
• Cycle to work scheme
• Flu Jabs (College discretion)

South Essex College is the largest provider of technical and vocational education and training for 16-18 year olds, adults and apprenticeship provision within Essex - and we are growing! Under the Health & Safety at Work Act 1974, employees must ensure their own and others' safety at work. The College is dedicated to safeguarding students, staff, and visitors, providing a safe environment. All job offers are subject to satisfactory pre-employment checks, including an Enhanced DBS check.

South Essex Colleges Group is dedicated to fostering a diverse, equitable, and inclusive learning environment. We welcome applications from individuals of all backgrounds, abilities, and experiences, especially those underrepresented in further education. Our recruitment process is accessible and fair, with support available for any needed adjustments. Join us in creating a culturally diverse and inclusive future for education, where everyone can thrive, contribute, and feel respected. We are committed to reducing prejudice and stereotyping, ensuring a welcoming environment for all.

Please be advised that the College may fill vacancies before the closing date if a suitable candidate is found. Only applications via the South Essex Colleges recruitment portal will be considered.

If you have any questions please email [e-mail] and a member of the HR team will come back to you.