Marcomms Business Partner - Consulting

Our Consulting team is relatively newly formed, so there's a real ‘start-up’ culture across the team as they develop their go to market plans. We’re looking for a seasoned marketer with significant experience in the Consulting space to play a pivotal role in those plans - establishing NHS SBS as the NHS Consulting partner of choice and driving the achievement of their income-generation, reputation-building and awareness and raising objectives.

This is a high visibility, high impact role, and we need someone who can work in an agile and collaborative way with all partner levels, embed a best in class marketing approach, be accountable for delivering measurable impact, and who can help the team recognise the art of the marketing possible. You’ll be part of the Marketing & External Communications team, with a dotted-line to the Consulting Director, and collaborate with various in-house teams and external agencies.

This will be a part-time role of 22.5 hours per week. We want to give you the autonomy and flexibility you need so will let you define your working pattern.
The role will primarily be home based but ideally located within one hour travelling distance to our Salford office for regular meetings. Ad hoc travel across the UK to other sites will be required.

What you'll be doing:

• Partner with the Consulting team to develop the go to market plan, positioning and awareness building of Consulting and its service offers in our target markets.
• Continuously develop the value propositions for our finance, workforce, commercial, automation, change management, and full team, service offers.
• Lead all aspects of activity across the marketing funnel to improve the volume and relevance of our audiences, and to provide marketing qualified leads to the client facing teams.
• Report on and evaluate all activity against agreed metrics to demonstrate impact and value and refine activity.
• Own the development and delivery of marcomms strategies and multi-channel campaign delivery across digital platforms, video, events and print.
• Develop compelling content for internal and external audiences (including clients and prospective clients, suppliers, consumers, key customers and internal staff).
• Source, commission, report and use market and customer insights to highlight opportunities to meet client needs via both existing product ranges and product and service development.
• Engage and build relationships with internal stakeholders and external knowledge sources to create an in-depth understanding of the business, its strategy and products, and the broader market in which the business operates.

What you’ll bring:

• Significant experience in a similar role in a similar Consulting space.
• Proven experience of developing, delivering and evaluating agile marcomms strategies that have driven growth in a similar Consulting space.
• Experience of launching new consulting services to market.
• Excellent communication skills (interpersonal, spoken & written).
• Strong stakeholder management skills, and the presence and personality to engage with, and influence, internal and external stakeholders at all levels.
• The ability to prioritise between sometimes competing projects, and the project management expertise to deliver successfully against multiple priorities at pace.
• Demonstrable experience of writing and developing accurate, compelling content for a range of audiences across a variety of channels.
• Experience of defining and evaluating effectiveness of marcomms activities.
• Initiative and drive – demonstrable self-motivation and a can-do attitude.
• Shows a keen attention to detail and unique design perspectives.

It would be great if you had:

• NHS or Public Sector experience.

If you are interested in this role but not sure if your skills and experience are exactly what we’re looking for, please do apply, we’d love to hear from you!

Employment Type: Part-time, Permanent
Location: Primarily home based, but need to be within 1 hour of Salford office.
Security Clearance Level: DBS
Internal Recruiter: Anthony
Salary: Pro Rata'd salary based on 22.5 hours is £27,000 - £33,000. FTE equivalent salary is £45,000 - £55,000. Depending upon experience and development needs.
Benefits: £5,400 car allowance, 25 days annual leave with the option to buy additional days, private medical, life assurance, pension, and generous flexible benefits fund.

We support different ways of working and can offer a range of flexible working arrangements. So, if you’re interested and need to work flexibly, we encourage you to apply and talk to us about what might be possible.

Loved reading about this job and want to know more about us?

NHS Shared Business Services (NHS SBS) was created by the Department of Health and Social Care to deliver corporate services to the NHS. A unique joint venture with Sopra Steria, a European leader in digital services and software development, we make life easier for NHS employees, patients, and suppliers, and deliver value for money to the taxpayer. Proud members of the NHS family, we provide finance & accounting, digital, procurement and workforce services to more than half the NHS in England, and our solutions are underpinned by cutting-edge technologies and our teams’ expertise, in-depth understanding of the NHS, and commitment to service excellence.

We share common values and unity of purpose with the rest of the NHS family, are committed to being a force for good, and are dedicated and empowered to act responsibly and sustainably at organisational, team and individual level.

Would you like to join us on our journey?