Local Marketing Executive

Pets at Home; Greater Manchester, Cheadle; Hybrid; GBP 25,000 - 35,000; Full time

Job description

Location: We welcome applications from those looking for hybrid working, based 2 days (Tuesday and Wednesday) in our Handforth (Cheshire) Office.

About the Role

We’re on a mission to create the best pet care business in the world. And that means offering a whole ecosystem of services – from veterinary care to diet and lifestyle and grooming. All from one convenient, accessible source. We believe in the power of pets. They make us think and they make us care. And because they give us their best, we’re looking for people to help us to give them ours. And that’s where you come in.

As a Vet Local Marketing Executive, you will support the Vet Local Marketing Manager on regional and local vet marketing plans that drive brand awareness, consideration and new client registrations for our vet practices. Your role will work closely with wider marketing and digital teams and support our Vet for Pets Practice Owners.

Key Responsibilities - What you’ll be doing

• Supporting Local Marketing Manager: Assist in the delivery of marketing plans for priority practices and local/community marketing plans.
• Partner Support: Provide support to Vets for Pets Practice Owners and respond to requests and enquiries from our vet practice marketing queries, including artwork, social media, and website management.
• Website Management: Ensure that individual vet practice websites are up to date and that new content is published promptly.
• Email Marketing: Assist with the planning, design, proofing, and distribution of email marketing collateral.
• Creative Briefs: Brief our in-house studio for local vet marketing requirements, ensuring brand and clinical guidelines are adhered to.
• Content Creation: Write and proofread creative copy for marketing materials.
• Support the development and implementation of national/local and quarterly marketing campaigns.
• Deliver and implement all marketing support activity to agreed deadlines to ensure best in class marketing, right first time and on time to drive impact.
• Financial Management: Raise purchase orders (POs) and ensure invoices are sent to the finance team in a timely manner.

About You – What you’ll bring to the Role

• 2+ years of marketing experience with knowledge across paid, earned, and owned channels.
• Excellent interpersonal skills.
• Commercially astute.
• Team player with strong collaboration skills and the ability to influence and engage at multiple levels.
• High levels of attention to detail and ability to multitask, prioritise to meet tight deadlines.
• Intermediate level Excel skills and PowerPoint.

Desirable

• Experience with planning or project management tools.

If you’re looking to move into a role that covers all areas of marketing, then this could be the role you’ve been looking for.

Pets just see people. They aren’t biased and they don’t discriminate. We take our inspiration from pets, and we value and respect difference in all its forms. Our aim is to reflect the diversity of the communities we operate in, and every colleague can help us achieve this. We encourage our people to be themselves, so even if your skills and experience don’t perfectly align, if you think you can make a unique contribution through your values and behaviours, we want to hear from you.