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Head of Social Media – Supplements

Salt Digital Recruitment

Greater London

On-site

GBP 70,000

Full time

30+ days ago

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Job summary

An innovative D2C wellness brand is seeking a dynamic Head of Social Media to elevate its organic presence across platforms. This role involves crafting and executing creative social strategies that enhance brand awareness and customer engagement. You'll lead initiatives on platforms like Instagram and TikTok, developing thumb-stopping content that resonates with the community. If you're passionate about health, beauty, and wellness and have a knack for social media trends, this is your chance to make a significant impact in a fast-growing company.

Qualifications

  • 3+ years of experience in social media, preferably in DTC or wellness.
  • Strong grasp of content trends and platform algorithms.

Responsibilities

  • Lead social strategy across key platforms like IG and TikTok.
  • Create engaging content and manage production teams.

Skills

Social Media Strategy
Content Creation
Community Engagement
Analytical Skills
Creativity

Tools

Instagram
TikTok
Meta

Job description

Head of Social Media – DTC Supplement Brand

London, office based

Up to £70K

My client is a fast-growing D2C wellness brand on a mission to revolutionize the supplement space. We’re looking for a creative and strategic Head of Social Media to own and scale the organic social presence across all platforms.

You’ll develop and execute social strategies that drive brand awareness, engagement, and customer acquisition. From TikTok trends to Meta storytelling, you’ll bring fresh, innovative ideas to engage the community and grow a loyal customer base.

What you’ll do:

  • Lead social strategy across all key platforms (IG, TikTok, Meta, etc.)
  • Create thumb-stopping content and manage production with internal & external teams
  • Build and nurture an engaged community
  • Collaborate with brand, creative, and performance teams to fuel growth

What you’ll bring:

  • 3+ years of social media experience, ideally in DTC or wellness
  • Strong understanding of content trends and platform algorithms
  • Creative, analytical, and highly organized
  • A genuine passion for health, beauty, and wellness

Apply to find out more!

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