Head of Product Design – Experience Foundations

ABOUT THE TEAM

The Tide design team is integrated into a number of internal mission teams called Speedboats that aim to solve the most critical member problems. These speedboats are made up of Product managers, Engineers, UX Writers, UX Researchers, Data analysts and Marketing. Working in a collaborative way to discover, define and deliver value to our members in a continuous delivery process. Cross collaboration between speedboats is essential to ensure member journeys are seamless and well connected experiences.

ABOUT THE ROLE

As Head of Design, you will own multiple product domains, shaping strategy, vision, and roadmaps in collaboration with the SVP & Head of Product. You’ll lead the creation of new customer-facing products, from greenfield innovations to reimagining existing solutions, driving user value and business impact. With a global focus on users in the UK, India, and Germany, you’ll enhance mobile and web experiences through foundational platforms. Partnering with Product, Engineering, and Marketing, you’ll drive discovery, prototype rapidly using data, and deliver impactful solutions. As a key leader, you’ll champion the voice of the customer, inspire alignment with your vision, and lead agile transformations and design excellence.

As Head of Design, you will:

Collaborate to Define Strategy

• Partner with Product Managers, Engineers, Designers, and senior stakeholders to define strategic goals and objectives.
• Identify and prioritize roadmap opportunities, driving the biggest impact for Tide and its members.
• De-risk initiatives by leveraging research and collaboration to deeply understand problems and deliver valuable solutions.
• Define success metrics and expected outcomes for all initiatives.

Lead Product Vision and Delivery

• Conceptualize prototypes and artifacts that present a compelling product vision and roadmap for delivering incremental member value.
• Drive strategic initiatives to deliver tested, validated outcomes while consistently bringing value to members.
• Align delivery with vision by partnering with cross-functional teams.
• Continuously monitor customer impact and operational success, pivoting as needed to achieve outcomes.

Champion Design Excellence

• Advocate for design thinking and its value across Tide.
• Foster a member-centric approach throughout the organization.
• Highlight the team’s capabilities and contributions to Tide’s strategic goals.

Lead and Develop a Global Team

• Build and mentor a high-performing small team of Product Designers across geographies.
• Inspire and support the team with actionable career development plans.
• Promote a culture of continuous improvement and collaboration.

WHAT WE ARE LOOKING FOR

• 10+ years of experience in UX/Product Design, ideally in SaaS scale-ups or startups.
• Proven strategic thinker with a hands-on approach to design and product innovation.
• Passionate about coaching teams to success through leadership, mentorship, and showcasing best practices.
• Skilled at identifying opportunities for improvement and driving impactful change.
• Comfortable navigating ambiguity, setting clear milestones, and adapting plans as needed.
• Exceptional communicator and storyteller, tailoring messages effectively for all audiences, including senior leadership.
• Strong focus on outcomes, delivering tangible impact for users and the business.
• Deep expertise in crafting exceptional end-to-end user experiences and obsessing over UX details.
• Extensive experience with user testing, research, and iterative product discovery.
• Adept at thriving in fast-paced environments with iterative delivery.
• Experience leading design squads or driving world-class product design efforts.
• Proficient in design methodologies (e.g., Design Thinking) and tools like Figma.
• Data-driven, with hands-on experience using tools like Looker, Heap, GA, or Hotjar to inform design decisions.

WHAT YOU’LL GET IN RETURN

Our location-specific employee benefits are designed to cater to the unique needs of Tideans:

• Flexible working options
• Share options
• Group Life Insurance
• Vitality Health Insurance, with a proactive focus on mental and physical wellbeing
• 25 days holiday with the ability to buy extra days
• 3 days for L&D or volunteering time off per year
• We invest in your development with a £1,000 professional L&D budget per year
• Access to ‘salary sacrifice’ benefits such as Cycle to Work scheme and pension contribution
• Spacious brand-new office near Old Street with an all-day snacks bar
• Enhanced family-friendly leave
• Sabbatical leave

TIDEAN WAYS OF WORKING

At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams.

While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community.

TIDE IS A PLACE FOR EVERYONE

At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives.

We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.

At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard.

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