Growth Platform Marketing Manager, Tomato Ketchup, EPDM

Heinz; London; On-site; GBP 40,000 - 80,000; Full time

Job description

We have an excellent opportunity available for a talented Senior Marketer to join and make a difference at Kraft Heinz. The Marketing Manager position lies within the EPDM business unit based in the Shard, London. You will be working in a high performing team, alongside peers always trying to reach the next level and you will have a lot of exposure to internal senior stakeholders as well as external agencies.

What's on the menu?

In this role, together with your team, you will be responsible to drive one of the largest categories within the Heinz portfolio. You will be looking after innovation projects under the iconic Heinz brand, being responsible for the entire cycle from strategy to outstanding in-market execution.

A recipe for success: Apply now if this sounds like you!

In brief, you will be responsible for:

• Leadership of a team

• Developing a deep understanding of the consumer and demonstrating consumer insights to drive brand equity through the delivery of communication and innovation projects

• Collaborating with Category Development, Sales, Finance, Consumer Insights, R&D, Procurement, Supply Chain as well as local EPDM marketing teams to drive the business towards the set growth targets

• Creating and delivering breakthrough innovation that will deliver strong results and build the brand in the future – from insight to business case and 360 executions, and tracking results in the market

• Project management of innovation, renovation, PPA and VE projects in line with the long-term strategy, in collaboration with the cross-category team for best in class execution

• Working in partnership with all the local Marketing team to ensure strong in market execution and commercial difficulty to deliver results

Qualifications

Hard Skills

• Strong and proven experience with consumer understanding: ability to understand a consumer insight, spot consumer needs, trends and market dynamics and generate answers for them.

• Strong and shown experience in successful innovation projects from end-to-end (from idea to launch), with understanding of processes involving multiple functions and external partners.

• Experience in communication plans: ability to project lead a comms plan from creative to media execution and to manage creative, PR and media agencies.

• Strong commercial and P&L understanding with experience in building innovation business cases and supervising innovation performance

• Bachelor’s degree, master’s degree preferred

• Fluency in English is crucial. Fluency in another European language is a plus.

Professional Attributes

• Interpersonal Skills

  • At Kraft Heinz you’ll easily be exposed to senior management, no matter your level. Therefore, it’s meaningful you have excellent interpersonal skills, with the ability to simplify and take care of all kinds of different collaborators cross functionally, across countries and management levels.

• Strategic and Creative

  • Strategic capabilities and experience in marketing strategy development, situational and trend analysis and creative campaign development

  • A passion for understanding consumers and brands

• Project management skills

  • You’re very well organized, structured and always have an overview of all the results. You know how to bring multiple projects to a successful ending within the given timeframe and to work well and lead cross functional teams. You also possess the skills to prioritize and simplify when needed, being able to perform under pressure.

• Result driven

  • You are a “Self-starter”, adopt a can-do attitude and be creative in the problem-solving

  • You don’t only focus on your own results, but always do what’s best for the company and the brand.

  • You can turn insight into action

  • You aim for results, combining tenacity and vitality, challenging the status quo with an agile mentality

  • You are curious to learn about new things.

• Great teammate

  • You are always happy collaborating and working cross functionally

  • You support and coach those around you to partner and deliver the best results

  • As you will be in the leadership team of an innovation POD, you understand team dynamics and can easily build an engagement plan and implement it.

What we offer you

• An ambitious employer: we only want the best for you;

• A growth focused environment; helping you continue to develop

• An excellent bonus scheme

• To work on the future of an iconic staple

• Always room for new ideas; if you have an excellent idea, please let us know, and we can set it in action!

We hope to find you a seat at our table!

Location(s) London - The Shard

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.