Growth Marketing Specialist

We're a VC backed, disruptive technology business with a purpose to make the world fairer and more productive. We are doing this by making assets more transparent, trustworthy and accessible - starting with real estate. Incomes have stagnated and we believe by creating greater access to high value assets like real estate we believe we can be part of solving some of the wealth inequality. Our investment platform is focussed on one of the largest asset classes in the world - property. We are gaining significant momentum with our portfolio of products focused on the UK property investment market.

Our CEO and Founder Moubin previously worked at McKinsey and private equity firm APAX. Check out a podcast with Moubin speaking with our lead investors QED about how we're disrupting asset ownership -> Podcast Link

Our four values are the foundation of our culture and shape our behaviours - no BS, pursuit of excellence, feedback obsession and healthy ego. We have built a high performing organisation where intrinsic drive fuels GetGrounders to build a world class investment experience for our users.

In Numbers

• 100+ GetGrounders (ex Google, Meta, Deliveroo, Startups)
• £1.5Bn+ of assets being added onto our platform annually
• 30,000+ users across 70 countries, with ~10% market share
• Global hubs (UK, Dubai, Hong Kong, Singapore, Philippines)

Growth Marketing Specialist | London, Waterloo (Hybrid, 4 days in-office - Wednesday is our set work from home day, though you can come in on Wednesday too if you wish)

About Us

GetGround is revolutionising property management for landlords with innovative solutions in company formation, accounting, mortgages and more. Join a high-performing team driving substantial growth and impact.

Reporting to the VP of Growth, Product, and Design, you'll play a key role in expanding our growth marketing efforts as we scale beyond 15K+ global customers. Your focus will be on driving customer acquisition and retention.

Key Responsibilities

• Develop and execute data-driven performance marketing and organic growth strategies, helping to define the appropriate channel mix.
• Support our performance marketing across PPC, social media, and other digital channels.
• Optimise conversion rates and customer acquisition funnels influencing our sales and marketplace team using a test-and-learn approach.
• Drive website optimisation efforts, including A/B testing, heat mapping, user journey analysis, and landing page enhancements to improve conversion rates and user experience.
• Drive SEO efforts, including technical optimisation (site audits, schema markup, site speed improvements), on-page strategies (keyword research, content optimisation), and off-page tactics (high-quality backlink acquisition and digital PR).
• Use analytics tools (Looker, Hubspot & GA4) to track performance and generate insights.

Who You Are

• 1+ year in a Growth, Sales, Analytics or Product focussed role, ideally in a tech scale-up.
• Strong analytical and data-driven decision-making skills.
• Comfortable and energised by a fast paced environment with a wide breadth of responsibilities.

Nice To Have

• Proficient in growth marketing and SEO tools.
• Strong collaborator and influencer in cross-functional teams.

Why Join Us?

• Fast-Paced & Data-Driven: Work in a company that embraces rapid iteration and impact.
• Autonomy & Growth: Lead initiatives and drive meaningful results.
• Top-Tier Peers: Collaborate with talent from Google, Meta, Deliveroo, and Monzo.

High Impact: Play a key role in scaling a growing business.

What we are building: The first end-to-end real estate investment offering - making the dream of owning real estate more accessible to everyone globally.

Diversity & inclusion at GetGround: We encourage applications from all sections of society and we believe in the criticality of an inclusive culture. We are committed to equal employment opportunity regardless of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity or any other basis as protected by law.

• 42% of our employees identify as female or non-specified, 58% as male
• 22 nationalities represented across offices in 5 countries
• Our work on Design Accessibility
• Inclusion is at the heart of our culture - we celebrate and reflect on key D&I and cultural events such as: Black History Month, International Women's Day and Pride.

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