Group Digital Marketing Executive – Inhouse

Group Digital Marketing Executive – Inhouse

Full time | Gloss Creative Recruitment | United Kingdom

Posted On 26/11/2024

Job Information

Manufacturing

Work Experience: 1-3 years

Salary: £35,000

REFERENCE: 6032 NBKSLGE

City: Wakefield

Province: West Yorkshire

Postal Code: WF1

Job Description

Our client is an international market leader that provides the largest range of innovative products, training, and technical support for their industrial sector. With over 150 employees, they manufacture and distribute public health products through operating companies in the UK, Europe, the United States, and China.

They are looking for a Senior Digital Marketing Executive to join the team as soon as possible.

Responsibilities

1. SEO and SEM: Optimise website content for search engines to improve organic search rankings. Assist with pay-per-click (PPC) advertising campaigns. Review competitor activities including their websites and social media.
2. Content Creation: Develop engaging content for various digital platforms under the Group, including websites, blogs, social media, and email campaigns.
3. Podcast Management: Manage the Group podcasting by organising subjects, recording with industry professionals, and editing the podcasts. Develop and manage the PCN video broadcasting, coordinating filming, interviews, and launch dates.
4. Social Media Management: Manage and enhance our social media presence across platforms like Facebook, Twitter, Instagram, and LinkedIn. Create and schedule posts, engage with followers, and create monthly reports.
5. Email Marketing: Manage the email campaigns for the Company, including offer emails and newsletters, while conducting detailed reports.
6. Analytics and Reporting: Produce weekly reports for PPC and monitor website traffic and marketing campaigns using tools like Google Analytics and SEMRush.
7. Collaboration: Work closely with the Marketing Manager, Web and Design teams and write creative briefs for the studio.
8. Trend Analysis: Undertake market research, stay updated on digital marketing trends and best practices.
9. Events: Attend breakfast meetings and workshops, assist the Marketing Manager in organising exhibitions.

Required Skills

1. Positive attitude towards teamwork
2. Strong podcasting and video production skills
3. Strong proofreading skills
4. Strong social media knowledge, SEO, and Google Analytics
5. Proactive approach
6. Strong writing and communication skills
7. Excellent teamwork skills
8. Interest in professional development within a marketing team
9. Organisational skills
10. Ability to work under pressure and manage multiple projects
11. Creative writing skills
12. Good understanding of social media platforms
13. Willingness to travel with overnight stays

What’s in it for you?

This is a fantastic opportunity to work within a renowned company that offers excitement and scope in this role. They are based in modern offices in Wakefield, offering a competitive salary and good benefits.

Travel is required for exhibitions, conferences, and workshops.

Hours of work: 38.75 hours per week, but can be extensive due to the nature of the role.

Keywords

Digital Marketing Executive, Online Marketing Executive, Online marketing jobs, Senior Digital marketing, Online marketing, blogs, podcasts, retail, in-house marketing, sales, digital marketing, online marketing, marketing jobs in Yorkshire.

Commutable from:

Leeds, York, Bradford, Wakefield, Dewsbury, Sheffield, Barnsley, Doncaster, Castleford, West Yorkshire.

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