Graduate Marketing Executive

Overview

The Graduate Marketing Executive role offers an exciting opportunity for a Graduate to join the fast-paced world of Consumer Marketing with the successful and ambitious Wiltshire Farm Foods. Joining a team of 16 Marketers, with a history of good career progression from graduate level, you will get the unique opportunity to experience all areas of consumer Marketing.

Offering a full grounding across the Marketing mix, you will spend time learning how we attract new customers through traditional offline above the line channels, including TV advertising, Press, and Direct Mail, as well as working with our digital marketing team on the website, app and social channels. You will experience the significance of customer base marketing, learning how we retain our customers and keep them engaged through personalised, targeted activity. You will also spend time with our production team, learning the importance of design, copywriting, content and print.

Understanding our customers sits at the heart of our business strategy and you will experience this directly by meeting and talking to our customers. You will also be expected to work closely with our in-house data and analytics team, spotting trends and opportunities, using these insights to make recommendations to further our Marketing strategies.

Who We Are

Wiltshire Farm Foods, part of the apetito group, is the UK’s largest ready-meal supplier, cooking and delivering over 330 different delicious frozen ready meals across the UK primarily to the elderly, their family members and healthcare professionals.

We're dedicated to making a real difference to our customers' lives, by bringing sunshine to their doors through our commitment to provide good old-fashioned service.

Our intense pride drives us to continuously innovate and improve, ensuring our products and service exceed our customers' needs.

This is all whilst being an ethical and sustainable organisation that believes in doing the right thing.

This role is part of our 2-year graduate programme, during which you will have exposure to mentoring, leadership training, and support to achieve your full potential.

You will have the opportunity to present to the executive team on your work.

The aim of our programme is to train and develop graduates into future leadership roles.

Responsibilities

The Graduate Marketing Executive role will be varied and give a fantastic grounding in Marketing fundamentals.

The types of activity you will be involved in include:

1. Helping execute national acquisition campaigns, delivering against our new prospect targets.
2. Working hand in hand with our local depot teams, offering Marketing support for their local growth targets.
3. Working on campaigns designed to nurture our customers through the nursery journey to ensure they stay loyal to us.
4. Delivering customer engagement activity to ensure retention of our loyal customers.
5. Working with our digital and social agencies on campaigns to both deliver new prospects and drive existing customer engagement.
6. Helping plan and support large events across the country.

About You

Essential:

1. You will have graduated or be studying towards a degree in marketing or business discipline, with an expectation that you will receive a 2:2 or above graduating on or before August 2025.
2. Demonstrate:
1. Exceptional attention to detail.
2. Organisation skills and ability to multi-task.
3. Relationship building skills.
4. Ability to work under pressure to tight timeframes, managing multiple projects.
3. Valid UK driving license.

Desirable:

1. Relevant work experience via placement year or work experience.
2. Basic InDesign / Photoshop skills.
3. Copywriting skills.

Personal Qualities:

1. Passion for our brand and customers.
2. Self-starter with a can-do attitude and positive outlook.
3. Team player and relationship builder.
4. Intellectual curiosity.
5. Creative mind.
6. Problem solver.

Company Benefits

1. Competitive salary – accredited Living Wage employer.
2. 25 days holiday per year, plus bank holidays.
3. Option to purchase up to 5 additional days holiday per year.
4. Discretionary annual bonus scheme.
5. Pension scheme - employer matched contributions up to 4%.
6. Life assurance scheme worth at least 1x annual salary.
7. Subsidised canteen.
8. Free parking.
9. Free turkey or voucher at Christmas.
10. apetito perks scheme including salary sacrifice options and retail discounts.

Our Values

As a family-owned business, we take great pride in being a company that makes a real difference and is dedicated to creating outstanding meals to be proud of.

We develop a range of products designed to enhance health and well-being for all our customers.

We are driven by a passion for service and dedicated to feeding some of the UK’s most vulnerable people.

We proudly support British food and farming, focusing on using the best ethical and sustainable produce in alignment with our goal to reach Net Zero by 2040.

Our ethical standards are recognised by the ETI and we are an accredited Living Wage employer. Learn more about apetito’s commitment to a more sustainable future.

We embrace inclusion, empowering individuals from diverse backgrounds.

Our commitment to making a real difference extends to customers, communities, and staff and we're on a mission to build an inclusive workplace where everyone reaches their full potential.